Has a year in lockdown changed the industry's attitude to animation? Our collection of articles and opinions from industry experts tries to find out.
As lockdown has proved, there is life beyond live-action, and it lives in the ever-expanding alternative realities of animation. Sitting down with a range of experts and practitioners, Tim Cumming talks 2D, 3D, CG and sustainability in our strange new world
Video didn't kill the radio star, but have traditional forms of animation been dispatched by more modern methods? Presence director and animator Richard Swarbrick argues the case for the 'forbidden technique' of rotoscope.
Tim Dillon, SVP Growth at MediaMonks, explains how the same Unreal Engine technology that drives some of the world’s most popular games like Fortnite, Rocket League, and Kingdom Hearts III is opening new doors in advertising creative production.
Young animators weigh in on the struggles of working while their industry is in flux, chat about changes they want to make, and share the phrases they never want to see in their emails again.
It's so ubiquitous it's almost hidden in plain sight, but over last few years a certain design and animation style has dominated online imagery. How? Why? Relax, The Moon Unit investigates the pastel pervasiveness of Corporate Memphis.
Professional puppet-maker Andy Gent, a longtime Wes Anderson collaborator, shares the intricate and detailed process behind creating an empathetic character that embodies hope while refusing to sugar-coat the horrific reality of lab animals.
With the use of animation expanding so rapidly around the world, are there enough animators to do the work? Duncan Gaman, Executive Producer at Partizan Studio London, looks into a possible ‘happy dilemma’ facing the medium.
Animation has come so far over the past few years that we had to narrow our Throwback Thursday down to one genre. We didn't make our lives much easier by picking music videos! Full of cartoons, paintings, robots, and CGI, enjoy this selection of some of the most excellent, and most memorable, animated music videos.
Musician George Moir, who spends hundreds of hours animating his own music videos in a papery collage-style inspired by childhood toys, shares six steps to help animators find their story and execute their ideas... no matter how much planning it might take.
Taraneh Golozar, Senior Producer at Where the Buffalo Roam, explains that, while some clients misunderstand the time it takes to create an animated piece of content, there are ways of speeding up the process, and it's always worth the wait.
Are ads still amusing? Can campaigns compete with comedians? We speak to the freshest, finest and funniest minds of the industry to get a grip on gags.
With insights and case studies from ad land's greatest, we look at how the industry is increasingly striving to represent all voices and engage in more genuine reflections of culture.
From chats with top directors on making primo promos to industry looks at how race/gender/politics are portrayed, we throw music videos into focus.
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