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The Inspiration

Ever wondered what fills the world’s most creative minds?
Feed your inspiration with our regular columns.

On My Radar: James Brook-Partridge
3rd Jun

On My Radar: James Brook-Partridge

James Brook-Partridge, UK Head of Production at Hogarth, loves the craft of BritBox's newest campaign, heralds the work of Simple Minds, and thinks we should stop looking back with rose-tinted specs, and live – and work – in the present.

Cannes Contenders: UK
3rd Jun
CANNES CONTENDERS 2025

Cannes Contenders: UK

Cannes Contenders: Spain
2nd Jun
CANNES CONTENDERS 2025

Cannes Contenders: Spain

2nd Jun
Jonny Look: A Few Of My Favourite Things

Jonny Look: A Few Of My Favourite Things

Creators Inc. director Jonny Look takes a unique approach to spotlighting the items that keep him inspired, with a selection that [sorry Jonny] really sucks...

30th May
CANNES CONTENDERS 2025
Cannes Contenders: Australia

Cannes Contenders: Australia

From characterful critters to Super Bowl showstoppers, Greg Fyson, Global Head of Director Development and Co-Managing Director at The Sweetshop shares the clever, cinematic, and culturally relevant ads he thinks could claim Lions this year.

29th May
CANNES CONTENDERS 2025
Cannes Contenders: France

Cannes Contenders: France

This year's French Cannes Lions Contenders, are selected by DDB/Paris Creative Director Olivier Le Lostec. Here, he highlights tech consumerism, domestic violence, and opportunistic social posts as potential winners.

29th May
Playlist: Matt Costain

Playlist: Matt Costain

Matt Costain the Creative Director of Secret Cinema and Studio Secret Cinema, and Director of Grease the Immersive Movie Musical talks the power of George Michael, his latest Technics 1210s, and his secret trapeze artist history...

28th May
CANNES CONTENDERS 2025
Cannes Contenders: Brazil

Cannes Contenders: Brazil

Publicis Groupe - PXP and Publicis Production CPO Tato Bono shares how brand rivalry is always a winner, and how harnessing the sun might just make a serious change.

27th May
On My Radar: Leonardo Aponte

On My Radar: Leonardo Aponte

Consulate editor Leonardo Aponte laments the lack of shoehorns when visiting other people, believes silent films deserve more credit, and gets scared by the one thing it's hard to avoid, as he reveals what's on his creative radar.

Around the world

On Location is a column that gives a boots-on-the-ground look at some amazing cities, brought to you by local production experts.

27th May
CANNES CONTENDERS 2025
Cannes Contenders: USA

Cannes Contenders: USA

If Cannes is about championing work, says Dav Karbassioun, CEO at magna studios, then he hopes the festival champions the unusual, culturally relevant and, ultimately, brave work that stands out from the "increasingly generic, noisy universe". Work like the pieces below..

23rd May
CANNES CONTENDERS 2025
Cannes Contenders: Netherlands

Cannes Contenders: Netherlands

Creative Director at Dentsu Creative Amsterdam Gijs Sluijters gears up for Cannes with a selection of Dutch work he thinks could win big this year, from books disguised as smartphones to a travel brand infiltrating Gran Turismo.

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22nd May
CANNES CONTENDERS 2025
Cannes Contenders: New Zealand

Cannes Contenders: New Zealand

Rebekah (Bex) Kelly Executive Producer at FINCH shares some campaigns that could see New Zealand collecting some awards at Cannes. Including work featuring Vanilla Ice, perfect toast and Herpes.

21st May
CANNES CONTENDERS 2025
Cannes Contenders: Italy

Cannes Contenders: Italy

From beauty retailers and brewers to hearing specialists and Down Syndrome associations, Karim Bartoletti, Partner, MD and Executive Producer at Indiana Production, picks his favourite Italian spots from the last year.

21st May
Peer Review: Mark Edinoff

Peer Review: Mark Edinoff

Known for his uncanny ability to edit perfectly timed comedic moments, Work Editorial's Mark Edinoff shares the cuts that have inspired his craft, from the notable films of Sam O'Steen to little lads who love berries and cream.

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