Hotter shoes get cool
The footwear brand takes a smart step by reaching out to old souls, and soles.
TFO’s message reverberates down the ages
The French media company launches L'Echo, an animated allegory about self-belief.
Silence isn't golden in Cadbury's new campaign
With age comes wisdom... and some rather unexpected stories, it seems, as this new campaign for Cadbury is at pains to point out.
It's Skywalker vs Picard in Uber Eats' latest
Mark Hamill and Patrick Stewart face off in the ultimate battle of the stars.
Gaga dials up the drama with 911
Lady Gaga's latest video from her Chromatica album is a colourful, dreamy, desert-set confection.
Close Encounters of the Heard Kind
In Visitors, director Scott Lazer documents the fallout from a prank Facebook event that goes viral, seeing thousands flock to the disappearing town of Rachel, Nevada - twenty-seven miles north of Area 51.
Revenge of the AI algorithm
Every computer user’s worst nightmare is the skeletons on their hard drive coming to light. So, what happens when a sentient customer service chatbot gains control of an internet troll’s computer?
Hotter shoes get cool
The footwear brand takes a smart step by reaching out to old souls, and soles.
TFO’s message reverberates down the ages
The French media company launches L'Echo, an animated allegory about self-belief.
Silence isn't golden in Cadbury's new campaign
With age comes wisdom... and some rather unexpected stories, it seems, as this new campaign for Cadbury is at pains to point out.
It's Skywalker vs Picard in Uber Eats' latest
Mark Hamill and Patrick Stewart face off in the ultimate battle of the stars.
Gaga dials up the drama with 911
Lady Gaga's latest video from her Chromatica album is a colourful, dreamy, desert-set confection.
Close Encounters of the Heard Kind
In Visitors, director Scott Lazer documents the fallout from a prank Facebook event that goes viral, seeing thousands flock to the disappearing town of Rachel, Nevada - twenty-seven miles north of Area 51.
Revenge of the AI algorithm
Every computer user’s worst nightmare is the skeletons on their hard drive coming to light. So, what happens when a sentient customer service chatbot gains control of an internet troll’s computer?
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
HowtogiveanimationaHeartbeat
Filled with a painterly technique created using Procreate on iPad and After Effects wizardry, Kyra Bartley's moving Heartbeats for Save our Sons had a style that was as mesmerising as the spot was devastating. We spoke to her about how she swirled her digital paintbrush through our emotions.
How to play with The King
Enlisting the talents of legend himself (that's MR Eric Cantona to you), Coyle-Larner Brothers' heartfelt spot for FIFA 21 speaks to the winners in all of us. We chat to the directing siblings to find out how it was all put together.
How to shoot Japan on two rolls of film
Anonymous Content new signing Jovan Todorovic took to the streets of Nippon to create a mesmerising, dance-filled lockdown awakening. We chatted with him about how he caught it on camera.
How to make a Beautiful Day
When Noam Murro turned a Zoom background into a musical fantasy for Coors, we had to find out how he did it under the new restrictions.
Fred Armisen’s pared-down production diary
Taking on the challenge to both direct and act in thirty spots for Google, Fred Armisen recounts an average day working on a socially-distant set and how restrictions are the mother of a swift production...which might explain how he got all the spots done in just six days.
VMLY&R hires award-winning creative leaders Sherman Winfield and James Beikmohamadi
Winfield and Beikmohamadi will play a key role in the agency, inspiring and invigorating creative teams to drive award-winning work and excellence in the consumer experience.
Editor Carla Luffe joins Rock Paper Scissors
Luffe has quickly established herself as one of the leading young editors in Scandinavia.
Butter Music and Sound taps KCRW DJ Garth Trinidad
Trinidad will spend a three-month residency enhancing the company’s sync offerings.
Great Guns welcomes director Meena Ayittey
The award-winning director joins for representation in the USA, UK, and Asia.
Director Sean Thonson joins Bullitt
The power of Thonson’s creativity is an enveloping quality that comes from imagery that is both iconic and intimate.
Directing team Shaniqwa & Raj joins Arts & Sciences
At once introspective and expansive, their artistic partnership creates work that explores identity and place in the modern world.
- Proper Banging new McVities campaign
- Passion Pictures Paris present La Traversée
- TV2 launches news Dancing With The Stars Denmark spot
- Amma Asante directs 007-inspired Nokia 8.3 spot in partnership with No Time to Die
- SNL's Paul Briganti directs hilarious ads for Fistful of Bourbon
- JEEP reveals its inner beasts
- How should a dog wear pants?
- Barilla celebrates tables from all over the world
- Hooligan's Peter Mostert edits 2020 Land Rover Defender spot
- LOBO and Hive craft mixed media piece for Women Moving Millions
VMLY&R hires award-winning creative leaders Sherman Winfield and James Beikmohamadi
Winfield and Beikmohamadi will play a key role in the agency, inspiring and invigorating creative teams to drive award-winning work and excellence in the consumer experience.
Editor Carla Luffe joins Rock Paper Scissors
Luffe has quickly established herself as one of the leading young editors in Scandinavia.
Butter Music and Sound taps KCRW DJ Garth Trinidad
Trinidad will spend a three-month residency enhancing the company’s sync offerings.
Great Guns welcomes director Meena Ayittey
The award-winning director joins for representation in the USA, UK, and Asia.
Director Sean Thonson joins Bullitt
The power of Thonson’s creativity is an enveloping quality that comes from imagery that is both iconic and intimate.
Directing team Shaniqwa & Raj joins Arts & Sciences
At once introspective and expansive, their artistic partnership creates work that explores identity and place in the modern world.
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Creative Correspondence... with Ram Madhvani and Tanvi Gandhi
Our 30th celebrations continue as we eavesdrop on conversations between some of the industry's most renowned figures chatting to the icons of the future. This time it's directing legend Ram Madhvani talking... well, rhyming... with Equinox Films' up-and-comer, Tanvi Gandhi.
Mark Molloy: The Underdog at Apple’s core
With a career spanning the best part of 15 years, and a 2019 that would be tough to beat, what’s next for the SMUGGLER director whose Underdogs and Surprises have given Apple advertising real heart? Jamie Madge grabbed some FaceTime with the locked-down Aussie to chat about the whole working-from-home thing.
Hannah & Adriana's internet of comedy
Comedy directors, Hannah & Adriana, of Superprime, chat about cutting their teeth on editing Funny or Die skits, what SNL taught them about collaboration, and how to become funnier than your neighbor’s 12 year old kid who downloaded TikTok last week and has a million followers.
Art of Advertising: Ian Aryeh
From Ian Aryeh, of Dark Energy: "All these artists create original and layered work and that is something that should be celebrated. They have all played a role in contributing towards popular culture and influenced how we tell stories."
One Track Mind: Angela Ramos
Angela Ramos, Creative Licensing, Sync, at Extreme Music, highlights the perfect bops, jams and Wham!'s that have helped her through the last few months as she reveals her Elements Music Isolation Radio Station playlist.
On My Radar: Anthony Mandler
Arts & Sciences director Anthony Mandler couldn't live without a coffee hit, and thinks we all should have seen this Antonioni masterpiece, as he reveals what's on his radar.
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To celebrate the legendary editing shop's quarter-century in the biz, we asked MD David Webb to lay out the company's history through anecdotes and memories of key projects.
the Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
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Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
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