Björk’s fungal fever dream
FutureDeluxe combines CGI and live action footage to create a freakish fantasy world of rotten mycological mutations for the Icelandic music artist’s new track, Fossora.
Pot Noodle fills a hole
adam&eveDDB's cheeky new campaign for the slurpy snack sees a variety of depressions jammed up with foodstuff.
Honda turns turm-oil to triumph
With the help of Paris agency DDB, the motor vehicle company transforms its failure at Le Mans into a record-breaking creative campaign.
Tattoo for life
Organ donation awareness organisation Junge Helden launches a smart campaign to save lives in Germany with #OPTINK, a free tattoo that makes you an organ donor.
Iris reignites support for Ukraine
Charity Safe Passage 4 Ukraine releases a harrowing campaign urging people to donate their unused air miles to help citizens to escape the conflict.
The town that Tearfund didn't build
Don't Panic puts an uplifting spin on traditional charity appeal tropes with a colourful campaign filmed in Burundi, featuring real members of its community.
Hard facts, in black and white
Stuart Langfield's powerful short film reminds us that behind all the stats, real human beings are suffering due to the cost of living crisis.
Apple brings classical music home
The tech brand showcases its classical music app with an immersive spot starring German pianist Alice Sara Ott and American conductor and violinist Karina Canellakis.
Björk’s fungal fever dream
FutureDeluxe combines CGI and live action footage to create a freakish fantasy world of rotten mycological mutations for the Icelandic music artist’s new track, Fossora.
Pot Noodle fills a hole
adam&eveDDB's cheeky new campaign for the slurpy snack sees a variety of depressions jammed up with foodstuff.
Honda turns turm-oil to triumph
With the help of Paris agency DDB, the motor vehicle company transforms its failure at Le Mans into a record-breaking creative campaign.
Tattoo for life
Organ donation awareness organisation Junge Helden launches a smart campaign to save lives in Germany with #OPTINK, a free tattoo that makes you an organ donor.
Iris reignites support for Ukraine
Charity Safe Passage 4 Ukraine releases a harrowing campaign urging people to donate their unused air miles to help citizens to escape the conflict.
The town that Tearfund didn't build
Don't Panic puts an uplifting spin on traditional charity appeal tropes with a colourful campaign filmed in Burundi, featuring real members of its community.
Hard facts, in black and white
Stuart Langfield's powerful short film reminds us that behind all the stats, real human beings are suffering due to the cost of living crisis.
Apple brings classical music home
The tech brand showcases its classical music app with an immersive spot starring German pianist Alice Sara Ott and American conductor and violinist Karina Canellakis.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
HowRamanDjafaricreatedAshnikko'sfaux-claymationfantasyworld
In an epic, anarchic music video for her new track, Worms, the American singer, rapper and songwriter rides a demon monster truck into battle, accompanied by a motley crew of animated beasts. shots caught up with the BLINKINK director to find out how he brought this weird and wonderful world to life.
How David Dearlove packed a punch with his prose
David Dearlove's latest short saw a couple of argumentative lads swap wallops for words in sweary scrimmage Fighting Talk. We caught up with the Blink director to find out how he landed his hit.
How Emergency imagined the last man on Earth
In Ogilvy's haunting short film for the humanitarian charity, we see the devastating consequences of nuclear war. shots spoke with the director Igor Borghi, to discuss the challenges of creating such a powerful film with a modest production budget and the logistics of shooting in an abandoned town.
How Hugh Mulhern forged the future of body-horror
Kicking off March's Fear Focus, we speak to Riff Raff's Hugh Mulhern about how he put together the frenetic, freaky and downright fierce visuals for Hak Baker's Telephones 4 Eyes.
How Don't Panic and Stink brought the DEC's message to the streets of Ukraine
A year since the start of the conflict in Ukraine, the Disasters Emergency Committee (DEC) has launched a powerful spot invoking hope amidst the devastation. We caught up with Don't Panic's Rick Dodds, writer and co-director of the film, to find out how they found a song in a warzone.
Industrial Color launches Creators
The bespoke group of Directors, DPs and Photographers will be headed by Executive Producer Sara Iversen.
British Arrows 2023 winners announced
The winners of this year's British Arrows were revealed last night at a packed event at London's Grosvenor House hotel.
Hungry Man signs director Rachel Carey to its roster
After a decade-long career as an award-winning copywriter, Carey began her crossover into the film and TV space with a series of shorts.
180 Amsterdam announces Kika Douglas as CCO
The appointment comes as 180 Amsterdam deepens its commitment to creative prowess with the arrival of an additional ECD team.
Mia Powell rejoins PRETTYBIRD UK
Mia Powell rejoins PRETTYBIRD UK as Head of Business and Strategy.
Mak Mahmut Akay joins The Visionaries
Emotive filmmaker Mak Mahmut Akay brings his authentic storytelling to The Visionaries roster.
- AMC Theatres and the Coca-Cola Company launch new flavor make it campaign
- Georgia gets euphoric
- CASEY partners with Flonase for a very unusual dating show
- Suncorp shows us every girl’s endgame
- Mychelle gets Magical in new promo
- Budweiser launches playable vinyl beer coasters to support emerging rap talents
- Avoid housebarrassment with Behr
- Richard Pullar brings revolutionary inclusive designs to life
- Porsche takes the Taycan to the arcade
- Charli Cohen enlists viral hula hoop sensation for electric campaign
Industrial Color launches Creators
The bespoke group of Directors, DPs and Photographers will be headed by Executive Producer Sara Iversen.
British Arrows 2023 winners announced
The winners of this year's British Arrows were revealed last night at a packed event at London's Grosvenor House hotel.
Hungry Man signs director Rachel Carey to its roster
After a decade-long career as an award-winning copywriter, Carey began her crossover into the film and TV space with a series of shorts.
180 Amsterdam announces Kika Douglas as CCO
The appointment comes as 180 Amsterdam deepens its commitment to creative prowess with the arrival of an additional ECD team.
Mia Powell rejoins PRETTYBIRD UK
Mia Powell rejoins PRETTYBIRD UK as Head of Business and Strategy.
Mak Mahmut Akay joins The Visionaries
Emotive filmmaker Mak Mahmut Akay brings his authentic storytelling to The Visionaries roster.
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shots Unsigned: Ricky Allen
For the latest catch up with unsigned directing talent we speak with Ricky Allen. Here he talks us through his music video The Dance You Sell for the band L'objectif. We also discuss early shoots on his Canon 5DM3, his favourite family films, and the highs and lows of shooting the promo.
Dan Mace: facing his fears
Dan Mace burst onto the scene as a bright new directorial talent. Success in commercials followed, ahead of a triumphant YouTube career and collaboration with a Hollywood A-lister. But fear, anxiety and ego led to depression, alcohol and drugs. Here, Mace discusses not only facing those fears, but how they helped him flourish.
shots Unsigned: Noemi Varga
In our latest edition of chats with unsigned directing talent we speak with Noemi Varga. Here she talks us through her music video Daddy Issues for the band Exotic Girlfriend. We also discuss how filmmaking is a team sport, casting for the film, and future music video projects.
On My Radar: Patrik Bergh
Tantrum director Patrik Bergh talks Twix, treatment writing and 12 Angry Men as he reveals what's on his creative radar.
Dax Martinez-Vargas: A Few Of My Favourite Things
Reform School director and 'King of Mock Epics' Dax Martinez-Vargas offers us a glimpse into his world, his critters, and his treasure trove of whimsical inspiration.
Playlist: Charlie Robins
We speak to Agile Films director Charlie Robins about his 360-degree spinning camera rig, The Duke Of Wellington, and the state of the promo industry.
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As we come to the end of Women’s History Month, Honor Society EP Megan Kelly says that, faced with a barrage of other threats, the industry must not renege on its commitment to DEI and to allowing new voices to be heard.
the Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
the Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
shots Awards
Think you have what it takes to put your work up against the best in the world? The shots Awards is ready and open for entries soon.
shots Unsigned
A searchable, keyworded database of directorial talent with full contact details, available to all Source + shots members.
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