Percipient thought-pieces and opinions from some of
the world’s most respected industry leaders.
Daniel Capstick, Creative Director at DixonBaxi, outlines why following everyone else could mean you get lost in the crowd.
In his now annual report, Daniel Fisher, Global ECD for Unilever and Special Projects for Ogilvy, gathers on the family sofa with his two daughters to look over the Christmas commercials of 2019.
In the aftermath of last's week's UK election result Amy Kean looks at how both political parties and advertisers have a tendency to patronise - and ultimately alienate - the working class.
St Luke's ECD Richard Denney glances over 2019 revealing some of his favourite work from across the year - including his Christmas crackers - and his thoughts on the twelve months ahead.
Uncommon Creative Studios' ECD, Sam Walker, thinks it's an exciting time for advertising but as for Britain and its political system, well, let's say he has a few biting comments...
The Moon Unit takes us on a dark journey into the world of 'astroturfing', as they examine the blurry lines between internet influence and online manipulation.
Station Films director Brendan Gibbons is one of the industry’s most renowned comedy directors. His ongoing work for Progressive Insurance has built a series of established characters and, here, he discusses the processes involved in creating the right environment for comedy gold.
Tim Cumming gets the lowdown on BETC’s long and fruitful relationship with Canal+ directly from the source’s mouth – creative powerhouse Stephane Xiberras and Canal+’s new head of branding, Emilie Pietrini.
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