the Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
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FanDuelCasino’spoultryponderations
BID shines a light on life under surveillance
Lorenzo Zorbini helms two affecting short films for charities Bail Immigration Detainees and Privacy International, documenting the human cost of the UK Home Office’s GPS tagging of migrants.
Depeche Mode’s aqueous articulations
The Sacred Egg’s intriguing promo for the English electronic band’s track, Wagging Tongue, sees a couple in the midst of communication breakdown in a world where words can only be spoken underwater.
Renault serves some seasonal spirit
The French vehicle manufacturer repurposes an iconic Christmas tune to capture the world’s excitement for the upcoming tennis season, ahead of the Roland-Garros 2023 tournament.
Matthys Boshoff heartfelt one-take wonders for AIC
The Sweetshop director uses his personal experience to inform the three moving vignettes detailing the importance and rigours of caregiving.
Aardman takes a trip to Thatchers’ family farm
The Somerset cider brand shows us where the magic happens in a wholesome stop-motion animation created by the multi-Academy Award winning studio.
VW's solution to messy parking
In Kay Kienzler's luscious new spot, a local laundromat gets its customers from a particularly tricky car bay.
Bridgestone MEA’s inescapable PSA
This catchy campaign sees the tyre brand takes over the UAE's leading radio stations simultaneously, with a song reminding road users of the risks associated with reckless lane changing.
Apple wants to keep a healthy distance from your ailments
TBWA\Media Arts Lab and MJZ's Craig Gillespie show that sharing isn't always caring in this witty new spot.
Reprise finds a light in the dark
Director-DOP duo Mattis Huus Heurlin and Milan Bjørnild (aka Reprise) takes us on a haunting, meditative visual journey inspired by Greek mythology and designer Nikolaj Storm's SS23 collection.
Meow Wolf’s interdimensional mall
In a bizarre campaign bursting with creative, chaotic energy, the art collective invites viewers to find a new community in its immersive, interactive experience.
ClearScore’s tender tale of a son set free
The financial planning app launches a sentimental spot about a young man finally able to afford to flee the nest.
Getting to the heart of art
This vivacious film helmed by Spindle’s newly signed comedy director LIAKH celebrates the Sainsbury Centre’s 50th anniversary, which reconceptualises the idea of what a gallery should be with its interactive exhibition, Living Art.
Sofia Coppola turns the clock back to Suntory Time
In a vibrant montage featuring Keanu Reeves, Sammy Davis Jr, old commercials and scenes from Lost In Translation, the Japanese whisky brand celebrates 100 years of relaxing times.
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A-eye or human eye?
As the creative industries assess the impact of the AI revolution, this new campaign for Hungary’s Robert Capa Contemporary Photography Centre suggests that machines will never perceive the world in the way that we do.
Orchard Valley Harvest’s mouthless mascot
The healthy snack brand releases a couple of suggestive spots featuring Ovie, an animated mischief maker with a desire to vicariously enjoy his own nuts – and fruits.
A few of our favourite short films from the past few weeks.
Stachurski reflects on motherhood and identity
Ipseity paints a portrait of Marisa, a mother on a difficult and visceral journey, re-defining beauty, sacrifice and our uniquely human ability to define our own destiny.
Cocktails and high kicks
This short film, just released after a festival run, combines high-kicking martial arts with a selection of obnoxious cocktail party guests.
The truth in a masterpiece of mendacity
YDA-winning filmmaker Eno Freedman delivers another blisteringly funny – and candid – satire on the trials of making it in the film industry.
Passion killer
This darkly comic short, directed by Bianca Poletti through Epoch Films, takes a cynical look at how the language of liberation can be used as means of manipulation.
Woolly thinking
Rosie May Bird Smith’s amusing short shows just how baaaaa-d things can get when ewe let fake news pull the wool over your eyes.
Eydis Evensen’s sonic blooms
This gorgeous music video for the Icelandic composer channels the the beauty of nature, in particular fantastical floral forms.
Fennel's film lets the fat cats out of the bag
This shocking campaign for the ethical investing app uses actual statements from a major company’s AGM in a spoof ‘leaked’ video that exposes shabby corporate decision making.
BHF's heart-stopping new spot
A woman revisits some critical moments from her life in Saatchi & Saatchi's pulsing, powerful ad.
WeTransfer's tribute to Derek Jarman
In a moving documentary made for the file transfer services' digital arts and editorial platform, WePresent, actor Russell Tovey and director Neil Bartlett pay homage to iconic English artist, film maker and gay rights activist Derek Jarman.
BMW Films is back without a bang
The pioneering branded content series makes its return with The Calm; an action-packed thrill-ride in the near-silent i7 M70, starring Pom Klementieff and Uma Thurman, scored by Hans Zimmer, and directed by Reset's Sam Hargrave.
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