The Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
Arsenal takes a trip down memory lane
Sticker Studios takes us to a mysterious emporium where vintage relics highlight the football club’s most iconic moments.
Weezer gets Undone again for its latest music video
The band harks back to its ’90s breakthrough in this cheeky, celebrity-filled promo for new track C.E.O. from directors Brendan Walter and Jasper Graham.
Howatson+Company brings virtual buyers into their Domain
In a trio of funny spots from FINCH's Freddy Mandy, home sellers are beset by oblivious avatars.
TBWA makes its mark with a handmade new identity
The agency unveils its new visual identity inspired by human touch, heritage typography and handcrafted iconography.
Ross’s summer summary
The US chain of discount department stores releases a sweet tale of a schoolgirl recalling all the fun things she did during her magical summer holidays.
An ode to Chicago's creative community
An opulent film created through the collective efforts of Chicago artists and filmmakers blends bold production design, decadent styling and historical sets.
Montirex packs an emotional punch
This tender documentary-inspired film sees the sportswear brand's newest athlete, boxer Shakur Stevenson, reflect on family ties as he chats to his grandfather.
Coral's chance encounter
Jimmy Bullard stars in the betting company's latest campaign which celebrates the unwavering loyalty of fans at the heart of football.
Last Sun cries over spilt milk
A man in period costume dances over smashed milk bottles in a mesmerising music video for the electronic music artist’s track, Care 4 U.
Actimove's inner strength
A new campaign for the medical-grade orthopaedic braces and supports company Actimove highlights the issues people living with ongoing pain are really up against.
Rose LA’s bloomin’ good buzz
The cannabis edibles brand specialising in plant-infused gummies launches a fun film by Dan Opsal suggesting all the things one might enjoy after a hit of flower power.
A mic-drop moment for Nouvelle École
One of Netflix’s top shows in France, Nouvelle École introduces a new generation of French-speaking rap talent to mainstream audiences, and this trailer for the new season makes for a stunning start.
Anitta finds her AIquilibrium
The Brazilian recording star has released EQUILIBRIVM II, a stunning 35-minute visual album with mouthwatering production design enhanced by AI.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
BMW corners the market in corners
This highly original campaign for the car brand is a thrilling ride through iterations of the idea that corners are pesky entities that should be bested by a swanky motor.
Kalum Ko draws inspiration from Phong Bui
The filmmaker captures Co-Founder and Artistic Director of The Brooklyn Rail journal in an artful and reflective short film.
A few of our favourite short films from the archives.
How Will Wightman and a budget camera shot up a sh*thole
The Blinkink director's latest slice of insanity, This Place is a Sh*thole, creates a manic monster out of an everyday horror: messy housemates. Jamie Madge caught up with Wightman to get down and dirty with the production process, jungle soundtrack, and innovative use of consumer 360 cameras.
Sergio Cilli's castAIng call
The Gifted Youth director's four viral shorts, created in collaboration with Caviar, offer a hilarious insight into the limitations of prompting.
Prison Radio Association’s emotional transmission
Through an honest and sensitive human narrative, director Craig Bingham’s touching film highlights how the National Prison Radio helps families feel connected.
Backmask; the sound of short film success
After individual successes in the advertising arena, and critical praise working together in the comic book industry, the creative partnership of Chris Baker and Matt Fitch joined forces with producer Charlie Woodall to take on the film world. Now, as their award-winning short Backmask premieres on shots, they explain why features are next on their to-do list.
David Gray sticks the knife to treatments
In a witty deconstruction of the commercial production process, the Supply&Demand director has a surgeon give the concept a cutting explanation.
Andrew Laurich makes camping bearable
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
Allianz’s juicy drama
This amusing campaign for the insurance brand shows you what to do when life gives you lemons… or oranges.
DoorDash mooooves into the woods
This udderly unsettling TVC for the delivery service is one of two real-life inspired tales that conjure the creepy doings that night can bring.
Sealord’s unapologetic pong
The seafood brand tackles New Zealanders’ shame around eating fish in public with a clever and comedic campaign directed by Damien Shatford.
Love Spells’ barroom boogie
Directed by Shay Latukolan through SMUGGLER, the promo for Love Spells' new single Don't Touch is a stylish, slinky treat.
Shot on iPhone, fuelled by betrayal
Apple’s latest 'Shot on iPhone' campaign is a delightfully tongue-in-cheek micronovela that celebrates Mexican soap operas while showcasing the 17 Pro’s fancy filmmaking tech.