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the Talent

Agency

From Junior Creatives to ECDs, delve into career highlights (and lowlights) in our in-depth profiles.

Production

The people who make the spots you love, covering all aspects of production, post and sound.

24th Jan Production
Paul  Harrison:  Making the grade

Paul Harrison: Making the grade

As part of this months music video focus Daniel Huntley asked Freefolk colourist Paul Harrison to 'shed some light' on the world of colour grading for music videos.

22nd Jan Production
Karena Evans: Force of nature

Karena Evans: Force of nature

The 24-year-old director has promos for Drake, Coldplay and SZA behind her, as well as a string of inventive commercials. Here, Tim Cumming finds out how tenacity, hard work and natural talent has combined to bring Evans to the fore.

22nd Jan Production
Director of the Year: Georgia Hudson

Director of the Year: Georgia Hudson

With a slew of great work behind her and last year's shots Awards Europe Director of the Year award sitting on her mantlepiece, Park Pictures' Georgia Hudson reveals why choosing faith over fear has paid dividends.

17th Jan Production
Promo king Vaughan Arnell on a life behind the lens

Promo king Vaughan Arnell on a life behind the lens

Last year Vaughan Arnell gave a talk at the Kinsale Sharks during which he shared his thoughts and experiences across three decades of making commercials and music videos. Here, we revisit some of Arnell's insights into working with some of music's most recognisable names.

15th Jan Production
Production Company of the Year: Pulse Films

Production Company of the Year: Pulse Films

James Sorton and Davud Karbaassioun, Managing Director and President respectively of Pulse Films, 2019's shots Awards Europe Production Company of the Year, look back over a year of achievements and what helps them stand out.

10th Jan Production
Dressing for success: Mr Gammon on the craft of costuming

Dressing for success: Mr Gammon on the craft of costuming

With a career costuming movers and shakers in the music industry since the 90s, Mr Gammon knows what it takes to make a film truly eye-catching. As part of our Music Video Focus, we chat to him about some of his favorite shoots and the secrets of his styling.

YDA 2019 Spotlight

We speak to the Gold winner.s of this year's Young Director Award.

6th Jan Production
Crown Jewell: How IPJ became commercial and music video king

Crown Jewell: How IPJ became commercial and music video king

After a staggering fourteen ad shoots in 2019, it's safe to say that Ian Pons Jewell has 'broken through'. David Knight talks to the director about how his music video roots, as well as the his ongoing flirtation with the form, has created such relentless creativity.

18th Dec
Editor of the Year: Joe Guest

Editor of the Year: Joe Guest

With his company, Final Cut, picking up Editing House of the Year, it's no great surprise that the industry titan should also pick up an award. We chat to Guest about his impressive body of work and how the future looks to him.

16th Dec Production
Audio Company of the Year: Factory

Audio Company of the Year: Factory

Continuing our conversations with the winners of this year's shots Awards Europe, we speak to Anthony Moore, founding partner and creative director at Factory, about the audiotastic work they've produced in the past 12 months and what 2020 brings.

13th Dec Production
Editing House of the Year: Final Cut

Editing House of the Year: Final Cut

We speak to David Webb, editor and managing director of shots Awards Europe-winner Final Cut London, about what led them to have such a cracking 2019 and what the future holds for post production.

12th Dec Production
The funny business of comedy directing

The funny business of comedy directing

Station Films director Brendan Gibbons is one of the industry’s most renowned comedy directors. His ongoing work for Progressive Insurance has built a series of established characters and, here, he discusses the processes involved in creating the right environment for comedy gold.

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27th Nov Agency
John Maeda: the Jack of all trades taking on big tech

John Maeda: the Jack of all trades taking on big tech

Described as the “Warren Buffett of design”, "Da Vinci of the digital age" and named one of Esquire’s most important people of the 21st Century, Publicis Sapient’s new Chief Experience Officer John Maeda has had a career that’s been nothing short of prolific. Kate Hollowood speaks to the designer about coming from nothing, the new meaning of brand experience and helping businesses stand up to the tyranny of the tech giants.

20th Nov Production
Greg White: Post production is a dirty word

Greg White: Post production is a dirty word

Natalie Mortimer talks to Envy Managing Director Greg White about his former career in fashion, the creative power of technology in advertising and the evolving role of the post production house.

11th Nov Production
Aaron Duffy: In tech we trust

Aaron Duffy: In tech we trust

As we continue our focus on tech, Tim Cumming talks to 1stAveMachine director and SpecialGuest founder Aaron Duffy about marrying creativity with tech innovation and why you need to mix things up to get people to take notice.

16th Oct Production
On the road to success with Kit Lynch-Robinson

On the road to success with Kit Lynch-Robinson

From sending three second hand Jaguars 'skiing' down a mountain to helping to launch the new Bentley Continental, automotive director Kit Lynch-Robinson isn’t afraid of navigating the industry at breakneck speed. Natalie Mortimer speaks to him about his career, creativity and the future of car ads.

10th Oct Agency
Alice Bottaro: Creative journeys and changing everything

Alice Bottaro: Creative journeys and changing everything

One of the greatest heroes of the automotive industry was a women — a fact that few people outside of the historically male-dominated sector knew about until Mercedes-Benz launched its film about Bertha Benz this year. Through this campaign and more, Alice Bottaro, Creative Director at antoni, Berlin, is helping Mercedes-Benz connect with a female audience in a job that she considers to be the best in the world.

7th Oct Production
Changing the face of automotive advertising

Changing the face of automotive advertising

Spindle's Aldona Kwiatkowski has fused automotive commercials with a fashionable flare, notably with her work for Mercedes. David Knight talks to the Polish-born director about her 'melancholic mindset' and the necessity of the female gaze.

2nd Oct Agency
Andre Moreira on steering Toyota's creative journey

Andre Moreira on steering Toyota's creative journey

To begin this month's automotive special Tim Cumming talks to Andre Moreira, European ECD of Toyota's in-house agency at The&Partnership, about tinkering with car brands and building an agency model for the future.

26th Sep Production
Elena Petitti di Roreto: The hunger for story

Elena Petitti di Roreto: The hunger for story

Noted for her exquisite fashion films for such clients as Vogue Italia, Valentino and Hugo Boss, and with a flair for visual language, Italian director Elena Petitti di Roreto has amassed an impressive body of work in just three years as a director. She tells Carol Cooper about her quest for the possible and impossible in film.

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