From Junior Creatives to ECDs, delve into career highlights (and lowlights) in our in-depth profiles.
Tiffany Rolfe thought she might become an archaeologist, but adland beckoned and rather suited her. She tells Carol Cooper how she went from promoting her childhood candy stalls, to becoming Global CCO at R/GA, a journey that took in innovations such as family therapy puppets, founding an internet start-up, and pitching brilliant-but-cheesy concepts to Steve Jobs.
Saatchi & Saatchi's Global CCO, Kate Stanners, and up-and-coming Saatchi Art Director, Mia Silverman, discuss their respective careers, how the job has changed (and stayed the same), and why the growing need to deliver at speed can lead to bad work... but doesn't have to.
Guillermo Vega, multi-award winning CCO of Saatchi & Saatchi London, is a man in a hurry. A founder of fabulously fast-growing offices – his career includes setting up and growing W+K São Paulo from three to 100 employees in four years – he tells Carol Cooper about learning to be patient, the Super London way.
The people who make the spots you love, covering all aspects of production, post and sound.
The creative-turned-director who's been splitting sides with his unique form of surrealism for the past few years chats to shots about creativity, career-changes and the power of the the gag.
Award-winning comedy director Benjamin Green has worked with celebrated comedians such as Jack Whitehall and Romesh Ranganathan. But he's also shot comedy commercials with footballers, models and athletes... not people known for their comedy chops. So, how do you find the humour when working with such talent without the joke being on you?
Editor-turned-director, Misha Manson-Smith's CV includes hard-hitting documentaries, acclaimed TV series and high profile ad campaigns. Tim Cumming talks to the industrious filmmaker about improvised Google spots, massive real-world hoaxes and why comedy is a high-wire act.
Editing legend Sneade chats to the newly promoted partner at tenthree, Johnson, about the progression of their careers, the lack of industry rockstars and how cultivating talent is the most important part of the job.
Director Lalou Dammond (one half of duo Joaquin + Lalou, of Biscuit Filmworks) dives into the life and times of her revolutionary relatives who have stood up to white supremacy, faced down presidents, and fought relentlessly for Black civil rights in her newest documentary, A Part of the People.
A young Black photographer-turned-filmmaker, Renee Maria Osubu, represented by the new talent powerhouse You Are Here, talks about her directorial debut, Dear Philadelphia, a self-reflective film of fatherhood, forgiveness, and finding the spirit of faith in the people of Philadelphia.
Final Cut's legendary editor speaks to up-and-coming top talent Berry in the latest of our Creative Correspondence conversations.
The Managing Partner of Stink Films, a YDA 2020 Producers Award-winner, on the company's approach to nurturing new talent, what you need to be successful and why the YDA matters.
UK production company You Are Here picked up the Gold Producers Award at the 2020 YDA. Here, the company's MD and EP, Jeremy Goold, explains the importance of nurturing new talent.
Celebrating shots' 30th anniversary, industry luminaries pair up with up-and-comers in the field to talk shop and interview each other.
Continuing our series of back-and-forth interviews between creative heavyweights and up-and-coming challengers for the crown, French advertising great Olivier Altmann speaks to a young creative and former colleague about anxieties, inspirations and why life's too short to work with assholes.
Old pals Stéphane Xiberras and Mélanie Pennec discuss boring 'feel good ads', the joys of lurking on social media and how they'd set up an agency from scratch in the latest of our 30th birthday celebration features.
From whale poop, to rockhopper penguins; from the importance of planning to the influence of artists, The Quarry's Ben Campbell and Biscuit's Andreas Nilsson have the email correspondence you didn't know you needed to read.
As part of our ongoing 30th birthday celebrations, we're asking iconic industry figures to chose a person to interview and be interviewed by. Here, Diane McArter and Casey Rand talk social change, discovering purpose and what finally helps tip a tipping point.
Our 30th celebrations continue as we eavesdrop on conversations between some of the industry's most renowned figures chatting to the icons of the future. This time it's directing legend Ram Madhvani talking... well, rhyming... with Equinox Films' up-and-comer, Tanvi Gandhi.
Kicking off 2021's Creative Correspondence is multi-award winning sound designer, the Founding Partner and ECD of Factory, Anthony Moore, and Stink Rising director, talented short film maker and YDA winner, Dylan Holmes Williams.
The YDA-winning director discusses how a genre-bending movie concept led to awards gold.
Natasha Mynhier, the winner of the Mid-Length Film (30 to 60 mins) - Northern America category at this year's Young Director Award, talks to us about how she crafted this powerful film.
With his darkly comedic short Don't Be A Pussy picking up a Gold at this year's YDA, Jirásek tells Jamie Madge how a film for his Master's Degree ended up evolving into a biting satire on social status.
Jackson Tisi, the winner of the Passion Project - Northern America category at this year's Young Director Award, talks about the process behind making his documentary Leon, and about the man himself.
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Dylan Holmes Williams, the winner of the short film category at this year's Young Director Award's, discusses the inspiration behind The Devils Harmony, his film about a bullied teenage girl that leads an A cappella club on a trail of destruction against her high school enemies.
Christina Amundsen and Emilie Thalund, the winners of the charity commercial category at this year's Young Director Award, discuss the inspiration, and the making of Isolation, their film about ending violence against children.
SMUGGLER director Samantha Scaffidi talks to Jamie Madge about how her acting background and sensitivity to the subject matter made her film for anti-sexual assault organisation RAINN the most urgent PSA of the year.
The Latvian director talks about the ice baths and elegant camerawork that led to his Young Director Gold.
We the Bathers is a short film about bathing, and people's relationship with it. Here, director Phoebe Arnstein discusses the beautiful and intimate portraits she captured for her award-winning film.
Ghaderi's music video perfectly portraying brotherly love picked up a Gold at this year's Young Director Award. Jamie Madge zoomed over to Canada to ask him how he captured gritty familial magic on 16mm.
Talking pressure, revisions, and what it means to have disability representation at all levels, this director-producer duo explains how they won the Dreampitch Gold Screen with just 100 words.
Paul Nevison picked up Gold and Silver Screen awards at this year's YDA for two stunning short documentary films that take viewers to places they might otherwise never see. Here, he discusses his approach to filmmaking and that he got into directing "because nobody stopped me".