The resonation of representation

In 2002, Vonetta Flowers became the first Black athlete to win Gold at the Winter Games, skidding her way to victory on the bobsled.

Watching at home, a teenage Elana Meyers Taylor saw someone who looked like her on the podium, and is now competing in her fourth Olympic Winter Games representing Team USA.

So sets the story for this rousing yet intimate spot for Comcast, Generations, which reenacts the fateful viewing and gives hope of further glory to come.

Made in partnership with creative agency 72andSunny New York, with Smuggler's Henry-Alex Rubin on directing duty, the film manages to soar without being saccharine, telling an important truth that will hopefully become less of an anomaly.