Jamie Madge

Jamie Madge

Co-Editor


Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers and bloody loves it.

Work
5th Mar 2026
Lewis Capaldi welcomes you to HEYDUDE Country

Lewis Capaldi welcomes you to HEYDUDE Country

The hilarious singer-songwriter is superimposed into idyllic settings in this offbeat spot for the footwear brand.

Work
5th Mar 2026
TaylorMade's branded doc drives home the passion

TaylorMade's branded doc drives home the passion

In an extended brand film from FIN Studios, the development of the Qi4D driver is told in intricate (and, impressively, interesting) detail.

Work
4th Mar 2026
Magnum makes light of winter

Magnum makes light of winter

Photographer Leslie Zhang shoots a gorgeously understated series of b&w micro-spots for LOLA Madrid's eye-catching campaign.

Work
4th Mar 2026
adidas pulls in original superstars for its Originals Superstar

adidas pulls in original superstars for its Originals Superstar

Kendall Jenner, Baby Keem, Olivia Dean and more step into an arthouse curiosity whilst Samuel L. Jackson searches for his shoes in this knowingly surreal spot from Johannes Leonardo and Thibaut Grevet.

Work
3rd Mar 2026
Mobile Vikings' first date stinks

Mobile Vikings' first date stinks

A dapper man's smart tech smugness backfires hilariously in this witty spot from AKQA Brussels and HAMLET.

Work
3rd Mar 2026
Anything goes for Tesco

Anything goes for Tesco

A man is beset with a litany of wants in this charming and funny new brand platform from BBH and Tore Frandsen.

News
3rd Mar 2026
shots Out of the Box LA unveils its first speakers

shots Out of the Box LA unveils its first speakers

Lauren Greenfield, Jody Hill, Keith Schofield, Amy Kean, Ari Abramovici, Bruno Acanfora and more are hitting Downtown's Bike Shed for this year's creative event.

Work
2nd Mar 2026
The Ad Council's latest spot is one in a zill

The Ad Council's latest spot is one in a zill

Directed by Mister and developed pro bono by BBDO New York, the charity’s latest expansion of its Love, Your Mind initiative shows snapshots of teens in naturalistic, healing scenarios.

Work
2nd Mar 2026
AI can't get no...

AI can't get no...

Director Elliott Gonzo uses generative tools to place Fatboy Slim and the Rolling Stones in a 90s squat party for the release of the High Contrast remix of Satisfaction Skank.

Work
26th Feb 2026
TK Maxx is feline iconic

TK Maxx is feline iconic

An accidental headcovering leads to style fame for a mystified moggy in this gloriously funny spot from Wieden + Kennedy London and Andreas Nilsson.

Work
26th Feb 2026
Houston, we're LEGO for launch

Houston, we're LEGO for launch

adam&eve\TBWA's new campaign for LEGOLAND Florida and LEGOLAND California Resorts sees a small girl design a planet-saving rocket.

Work
25th Feb 2026
KAYAK gets it right

KAYAK gets it right

In its new brand platform, the first with Rethink, the travel search engine eschews wanderlust and instead tackles the crippling nature of booking anxiety.

Jamie Madge

Jamie Madge
Co-Editor


Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers, as well as producing extended features on regions, techniques and trends within the advertising community.

He also oversees the compilation of shots' ground-breaking Unsigned, focussing on global unsigned directorial talent, and curates the regular shots Unsigned screening nights that have travelled the globe.

Alongside that, Jamie has presented panels and screening on branded content as part of the D&AD, Raindance, El Ojo and Rushes Soho Shorts festivals, and recently chaired a discussion with Martin Campbell at the Cannes International Festival Of Creativity, so basically met James Bond or something. He has also sat as a judge on many advertising and film awards, including Radar Music Video, the UK MVAs and Reed Short Film. And the shots Awards, natch.

Jamie loves musicals, loves comic books and loves Marmite. He has a lot of love. He also thinks that if you don't like the film Back To The Future, it's difficult to believe you like anything.

Interviews; Profiles; A Few Of My Favourite Things

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