Ariel Martin bats for Amazon Prime
A town comes down with a cricket-induced sickness in the Scoundrel director’s unsettling spot for the streaming service, featuring Aussie cricket superstar Usman Khawaja.
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Credits
powered by
- Agency Leo Burnett/Sydney
- Production Company Scoundrel
- Director Ariel Martin
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Credits
powered by
- Agency Leo Burnett/Sydney
- Production Company Scoundrel
- Director Ariel Martin
- Post ARC EDIT
- Sound & Composition MassiveMusic/Sydney
- National Chief Creative Officer Andrew Fergusson
- Group Creative Director Tim Woolford
- Group Creative Director Tommy Cehak
- Creative Director James Beswick
- Associate Creative Director Rowan Foxcroft
- Executive Producer Adrian Shapiro
- Producer Alex Tizzard
- Executive Producer Kate Gooden
- DP Aaron McLisky
- Editor Luke Haigh
- Online Jamie Scott
- Colorist Ben Eagleton
Credits
powered by
- Agency Leo Burnett/Sydney
- Production Company Scoundrel
- Director Ariel Martin
- Post ARC EDIT
- Sound & Composition MassiveMusic/Sydney
- National Chief Creative Officer Andrew Fergusson
- Group Creative Director Tim Woolford
- Group Creative Director Tommy Cehak
- Creative Director James Beswick
- Associate Creative Director Rowan Foxcroft
- Executive Producer Adrian Shapiro
- Producer Alex Tizzard
- Executive Producer Kate Gooden
- DP Aaron McLisky
- Editor Luke Haigh
- Online Jamie Scott
- Colorist Ben Eagleton
Nothing brings a community together like sports, but the townspeople of Amazon Prime Video’s latest spot may have taken the cricket spirit a step too far…
As the new home of ICC World Cup Cricket in Australia, Prime Video is kicking off its campaign for the ICC Men’s T20 World Cup with this fun spot, created by Leo Burnett, and featuring Aussie cricket superstar Usman Khawaja.
Comedically directed by Ariel Martin through Scoundrel, the film plays on zombie-movie horror tropes, following Khawaja as he watches in horror as men, women and children throughout his neighbourhood making synchronised cricket-themed movements with a sinister glare in their eyes. On arriving home, he finds his TV playing the ICC's Men's T20 World Cup and succumbs to the fever himself.
