Olly Alexander is down to Puck
Tom Beard directs a saucy mash-up of A Midsummer Night’s Dream, Disney villains and the Cult of Dionysus for Years & Years' single, Crave.
)
Credits
powered by
-
- Production Company PRETTYBIRD/UK
- Director Tom Beard
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Production Company PRETTYBIRD/UK
- Director Tom Beard
- Editor Sam Bould
- Editor Producer Nikki Porter
- Post Production Raised By Wolves/London
- Post Production Rascal Post Production
- Producer MrMr
- 1st Assistant Director Jack Meredith
- Executive Producer Chris Murdoch
- DP Jack Exton
- Colorist Vic Parker
- Sound Designer Aaron Taffel
Credits
powered by
- Production Company PRETTYBIRD/UK
- Director Tom Beard
- Editor Sam Bould
- Editor Producer Nikki Porter
- Post Production Raised By Wolves/London
- Post Production Rascal Post Production
- Producer MrMr
- 1st Assistant Director Jack Meredith
- Executive Producer Chris Murdoch
- DP Jack Exton
- Colorist Vic Parker
- Sound Designer Aaron Taffel
Mixing together A Midsummer Night’s Dream, Disney villains and the Cult of Dionysus, plus the cast of TV sensation It's A Sin, Tom Beard's promo for Years & Years' Crave is a kinky slice of fantasy.
Utilising the clear showmanship of frontman Olly Alexander, the Prettybird director's film incorporates theatrical lighting, passionate performance and dreamy art direction to create a film that's mesmerising to watch.
“It’s always amazing to receive a brief so jam-packed with ideas and starting points," comments Beard. "Olly had included everything from the Cult of Dionysus to pages on BDSM. I chuckled to myself when I thought about how to entwine the concepts together. From there, images of Disney’s Woodland Creatures kept on popping into my head…especially the scene in Snow White as they dance her through the forest.
"After chatting with Olly I started to develop this idea further - twisting and subverting the theme of “a fucked up Disney' mixed with a Midsummer Night’s Sex Dream, reclaiming the Disney villains and kinking the whole thing up to create an altogether more adult and fantastical scene!”
