How to train your monster
The European rail booking app Trainline releases an endearing spot suggesting that stress-free journey planning can open up your mind to encounters with unusual new chums.
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Credits
powered by
- Agency DUDE/London
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- Director Matthew Swanson
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Credits
powered by
- Agency DUDE/London
- Director Matthew Swanson
- Production Service Solent Film
- Editor David Whittaker
- Post Production Coffee & TV
- Executive Creative Director Curro Piqueras Parra
- Creative Director Tomas Gianelli
- Art Director Daniela Gonzalez
- Integrated Production Director Matteo Pecorari
- Senior Producer Maria Chiara Muglia
- Post Producer Miriam Ottina
- Editor Federica Ruggeri
- DP Pawel Pogorzelski
- Production Designer Momchil Tasev
- Colorist George Neave
Credits
powered by
- Agency DUDE/London
- Director Matthew Swanson
- Production Service Solent Film
- Editor David Whittaker
- Post Production Coffee & TV
- Executive Creative Director Curro Piqueras Parra
- Creative Director Tomas Gianelli
- Art Director Daniela Gonzalez
- Integrated Production Director Matteo Pecorari
- Senior Producer Maria Chiara Muglia
- Post Producer Miriam Ottina
- Editor Federica Ruggeri
- DP Pawel Pogorzelski
- Production Designer Momchil Tasev
- Colorist George Neave
Created by DUDE:London for Trainline, Friendships is a cute tale of a blossoming bromance between a mysterious forest monster and a backpacker.
Directed by Matthew Swanson through DUDE Milan, the ad depicts how the simplification of coach and rail booking can promote more relaxed travel, which in turn can lead to unexpected life experiences, such as hooking up with shaggy-haired, woodland-dwelling Wookie-like critters.
The 'Great Journeys Start with Trainline' brand platform launches in the Italian market with this hero spot depicting our hero and his new buddy sharing fireside chats, play fights with sticks and even a spot of side-by-side micturition.
