Carol Cooper
Contributing Editor
Carol has been writing for shots for 11 years and, in the role of Contributing Editor, adds to her workload of freelance articles and profiles with regular Work postings.
Face-swap tech used to chilling effect
DDB Unlimited Amsterdam’s smart campaign to raise awareness of child prostitution counters complacency with a shocking tactic.
A different type of heartache
Marking today’s National Coming Out Day in the US, Los Angeles LGBT Center has released a moving two-part video on the theme of parental acceptance.
Angry birds get heard in WWF campaign
Bird Records, the first music label using tracks created from birdsong, launches with Ivan Dorn's awesome avian track and a dazzling animated promo.
Pons Jewell helms a gem
BBH London and Academy director Ian Pons Jewell collaborate on a seriously sparkly epic following the journey of a diamond through the ages.
MS appeal keeps it real
There’s a strong message of hope in this moving campaign from Publicis Health for The MS Society.
Audi launches three-second splendours
The German auto giant goes speeding with these fast films for distracted millennials.
Slick sticker spot drives home the message
The Martin Agency creates a deceptively simple, but strangely profound ad for auto marketplace CarMax.
Flying through the glass ceiling
DDB Unlimited/Amsterdam send spirits soaring with a heartwarming film celebrating KLM’s 100th birthday.
A warming tale of geothermal efficiency
180LA’s smart campaign poignantly reveals what a unifying win-win situation going green can be.
The ageless story of one man and his tool
Berlin agency HEIMAT and director Pep Bosch once again collaborate on a droll spot for the European DIY superstore Hornbach.
It’s all in the cut with performance apparel
AKQA stitches together a thrilling sportswear campaign for GORE-TEX.
Sick spots take a dark twist on adland
Madrid agency CHINA creates a gleefully grizzly campaign for the Sitges Sci-Fi Fantasy Film Festival.
Carol Cooper
Contributing Editor
For 11 storm-tossed years now, Carol’s been lurking in the hold of the great ship shots, churning out in-depth features, country profiles and interviews with such heroes as Frank Budgen and David Droga.
Variously known as shots’ sub-editor, contributing editor and ma’am, Carol helps produce shots magazine, curates and posts loveliness to shots.net, generally swabs the decks and has been known spend up to 12 hours tussling with one single marine metaphor.
Prior to, and alongside, shots, she has worked for a staggering variety of consumer titles, writing stuff ranging from e-sports analysis for Broadcast, to saucy nonsense for Nuts.
Carol is also a playwright and loves shots more than words can wield the matter.
Work, Profiles, Insight