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Carol Cooper

Carol Cooper

Features Editor

Carol has been writing for shots Magazine for over 11 years and, in the role of Features Editor, adds to her workload of articles and profiles with regular work postings.

Work
16th Jul 2025
Selle Royal’s scrumptious circular saddle

Selle Royal’s scrumptious circular saddle

The cycling heritage brand launches a sweet new campaign to promote its upcycled spotty saddle reminisicent of Italian ice cream.

Work
15th Jul 2025
Jon Batiste’s most eggcellent promo

Jon Batiste’s most eggcellent promo

The multi GRAMMY- and Oscar-winning singer/songwriter releases his track Big Money, with a blistering new video directed by Parisian duo Zite & Léo.

Work
11th Jul 2025
Are friends (and neighbours) electric?

Are friends (and neighbours) electric?

Leo UK and Škoda challenge the UK’s electric car stereotypes in this witty campaign about a judgy neighbourhood.

Work
11th Jul 2025
Ocado’s life in lists

Ocado’s life in lists

Uncommon’s campaign for the online grocer cleverly blends inventories of essential staples with more emotional tallies.

Work
9th Jul 2025
Just one more pint (of blood)

Just one more pint (of blood)

Forsman & Bodenfors/Dublin's new campaign for the Road Safety Authority tackles drink driving with a simple, visceral TVC.

Work
8th Jul 2025
Boko Yout: Odd job man

Boko Yout: Odd job man

The visionary Swedish Afro-grunge musician, designer and performance artist puts out his new single 9-2-5 with a blisteringly bizarre video about hustle culture, gig work and the plight of disillusioned youth.

Work
3rd Jul 2025
ILLIT’s dotty dance directive

ILLIT’s dotty dance directive

Pulse Films director Zac Dov Wiesel helms a fun, fresh and largely demented music video for the South Korean girl group’s track Do the Dance.

Work
3rd Jul 2025
The Ad Council’s fatal spin

The Ad Council’s fatal spin

This PSA for the Ad Council x NHTSA uses a clever spiralling motif to highlight the dangers of drink driving.

Work
2nd Jul 2025
Celeste faces the music

Celeste faces the music

The British alt jazz and soul singer releases a music video for her track On With the Show that explores themes of masking and self reflection.

Work
13th Jun 2025
Squarespace spot clicks into place

Squarespace spot clicks into place

This clever ad for the web building brand riffs on the Australian country tune Click Go the Shears, repurposing it as a modern anthem for tradespeople who need to craft their own digital footprints.

Work
12th Jun 2025
Maribou State's moving memento

Maribou State's moving memento

Director Giordano Maestrelli’s evocative music video for the band’s track All I Need, brilliantly captures memories of a lost love using an innovative zoetrope technique.

Work
11th Jun 2025
Toyota’s in-car out-car entertainment

Toyota’s in-car out-car entertainment

This delightful ad for the car brand takes a highly enjoyable look at the diverse lives of ordinary-ish Corolla owners in the UK.

Carol Cooper

Carol Cooper
Features Editor

For 11 storm-tossed years now, Carol’s been lurking in the hold of the great ship shots, churning out in-depth features, country profiles and interviews with such heroes as Frank Budgen and David Droga.

Variously known as shots’ sub-editor, contributing editor and ma’am, Carol helps produce shots Magazine, curates and posts loveliness to shots.net, generally swabs the decks and has been known spend up to 12 hours tussling with one single marine metaphor.

Prior to, and alongside, shots, she has worked for a staggering variety of consumer titles, writing stuff ranging from e-sports analysis for Broadcast, to saucy nonsense for Nuts. 

Carol is also a playwright and loves shots more than words can wield the matter.

Work, Craft, Profiles, Insight

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