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Carol Cooper

Carol Cooper

Features Editor

Carol has been writing for shots for over 11 years and, in the role of Features Editor, adds to her workload of articles and profiles with regular Work postings.

27th May 2022 Work
Out with the new, in with the old (trousers)

Out with the new, in with the old (trousers)

G-Star RAW’s daring ad celebrates ageing and sustainability with an unconventional message for a clothing brand – wear your jeans for more than one season.

26th May 2022 Work
Samsung’s futuristic frozen assets

Samsung’s futuristic frozen assets

The electronics brand promotes its BESPOKE fridge service with a slick spot imagining a world of uber cool customised fridges.

26th May 2022 Work
The National Bank of Egypt goes kooky with ketchup

The National Bank of Egypt goes kooky with ketchup

This hilariously insane spot for the finance brand follows the progress of a batty business man intent on growing his tomato sauce empire.

25th May 2022 Work
Yelp’s Darwinian diners

Yelp’s Darwinian diners

The local business reviews site releases a charming animation about plucky restaurateurs who adapted to survive during the pandemic.

25th May 2022 Work
If dogs could fly

If dogs could fly

Accenture celebrates the benefits of digitally-enhanced manufacturing by getting a robot hound off the ground.

24th May 2022 Work
Amanda Sum’s beautiful promo tackles an ugly truth

Amanda Sum’s beautiful promo tackles an ugly truth

The singer-songwriter’s new music video for the track Different Than Before exposes racial hatred in a cinematic film with a powerful message.

23rd May 2022 Work
Visit Iceland’s horse-powered holiday service

Visit Iceland’s horse-powered holiday service

The tourist board’s hilarious new campaign launches an equine email vacation responder.

20th May 2022 Work
Direct Line’s cosmic crash report

Direct Line’s cosmic crash report

Pep Bosch directs an amusing spot for the insurance brand that imagines a deep-space scenario where colliding planets can claim against damage.

20th May 2022 Work
Magnum revamps classic Kylie

Magnum revamps classic Kylie

The luxury ice-cream brand launches a mouth-wateringly colourful video of Minogue’s famous earworm, Can’t Get You Out of My Head, remixed by DJ Peggy Gou.

20th May 2022 Work
Blu Samu feels the heat

Blu Samu feels the heat

The Belgian singer experiences an inflagration situation in this strange and captivating new music video for her track Turquoise.

19th May 2022 Work
Fast food just got faster

Fast food just got faster

McDonald’s releases a time-bending spot that zips along at a zesty pace.

19th May 2022 Work
SoGood General Store’s sacred journey

SoGood General Store’s sacred journey

The eco-friendly homewares and beauty brand launches a fun yoga spoof that supports the Freelancers Union.

Carol Cooper

Carol Cooper
Features Editor

For 11 storm-tossed years now, Carol’s been lurking in the hold of the great ship shots, churning out in-depth features, country profiles and interviews with such heroes as Frank Budgen and David Droga.

Variously known as shots’ sub-editor, contributing editor and ma’am, Carol helps produce shots magazine, curates and posts loveliness to shots.net, generally swabs the decks and has been known spend up to 12 hours tussling with one single marine metaphor.

Prior to, and alongside, shots, she has worked for a staggering variety of consumer titles, writing stuff ranging from e-sports analysis for Broadcast, to saucy nonsense for Nuts. 

Carol is also a playwright and loves shots more than words can wield the matter.

Work, Craft, Profiles, Insight