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GIRLvsCANCER – Laura

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GIRLvsCANCER, an inclusive online community for all cancer experiences, has partnered with BBH to launch this powerful, boundary-breaking campaign addressing a rarely discussed survivorship issue - sex. 

Directed by Sophia Ray through Academy, the hard-hitting campaign sees three women speaking directly to the camera about their experience of rediscovering their sexuality after treatment, each ending with the empowering tagline: ‘Cancer won’t be the last thing that f*cks me’.

All the women featured in the films and accompanying OOH content have, or have had, cancer. The film scripts were all written in close collaboration with the women, telling their stories in a way that felt real, raw and faithful to their experience.

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