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Coca-Cola – No Better Feeling

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Created by WPP Open X and directed by Rich Hall through Riff Raff, this action-packed campaign from Coca-Cola brings to life the ups and downs of watching the World Cup.  

Titled No Better Feeling, the film follows fans across the world enjoying the game in all its emotional, sweaty and colourful glory with a surreal, thirst-quenching interlude. 

Combining Rich Hall's visual storytelling with energetic performances and a warm sense of humanity, the spot is a vibrant celebration of the simple moments of connection that bring people together. 

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