The Colonel becomes The Godfather in KFC's latest spot
Forget the imitators - there's only one Colonel in Chicken Town, says this new campaign out of Mother London.
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Credits
powered by
- Agency Mother/London
- Production Company Pulse Films/London
- Director Sam Pilling
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Credits
powered by
- Agency Mother/London
- Production Company Pulse Films/London
- Director Sam Pilling
- Editing TenThree
- Post Production MPC/London
- Sound Design 750 mph
- Executive Producer Jane Lloyd
- Producer Lucy Kelly
- DP Pat Scola
- Editor Ellie Johnson
- Colourist Jean-Clement Soret
- VFX Producer Tamara Mennell
- Creative Director/Shoot Supervisor: Marcus Dryden
- VFX Supervisor Marcus Dryden
- VFX Supervisor George Brunt
- Audio Engineer Sam Robson
Credits
powered by
- Agency Mother/London
- Production Company Pulse Films/London
- Director Sam Pilling
- Editing TenThree
- Post Production MPC/London
- Sound Design 750 mph
- Executive Producer Jane Lloyd
- Producer Lucy Kelly
- DP Pat Scola
- Editor Ellie Johnson
- Colourist Jean-Clement Soret
- VFX Producer Tamara Mennell
- Creative Director/Shoot Supervisor: Marcus Dryden
- VFX Supervisor Marcus Dryden
- VFX Supervisor George Brunt
- Audio Engineer Sam Robson
KFC pays homage to The Godfather in this brilliant new film created by Mother London, which reminds us that though there are many imitators, there's only one place to get the Colonel's Original Recipe chicken.
The 60-second spot, directed by Sam Pilling via Pulse Films, features a specially-commissioned performance of the film's iconic instrumental theme. It follows the Colonel being driven down a typical UK high street in a red sedan, surveying the host of pretenders to the KFC throne, from GFC ('Greatest Fried Chicken') to WFC ('Wisconsin Fried Chicken'). To show the imitators how it's really done, he stops off for the serious business of hand-breading some chicken.
In addition to the TVC, the OOH and press campaign [above] plays on the idea of imitation being the sincerest form of flattery, with the full A to Z and sequential letter triplets of chicken shop brands, all featuring the line: “Guys, we’re flattered.”
“There’s only one colonel in Chicken Town," says Hermeti Balarin, Partner at Mother. "And his name is Harland Sanders. Capice?”
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