Telenor puts an end to missed missed calls
In a heartbreaking film to promote the Swedish telecommunications company's latest service, NORD DDB shows the importance of being able to preserve a message from a lost loved one.
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Credits
powered by
- Agency NORD DDB/Stockholm
- Production Company New Land
- Director Natanael Ericsson
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Credits
powered by
- Agency NORD DDB/Stockholm
- Production Company New Land
- Director Natanael Ericsson
- Executive Producer Sophie Tamm Christensen
- Sound House
- Creative Director/Copywriter Peter Eriksson
- Art Director Josephine Wallin
- Producer Viktor Jorneryd
- DP Niklas Johansson
- Editor Martin Zaar
- Colorist Julien Alary
- Sound Ellinor Nilsson
- Music Gustav Karlstrom
Credits
powered by
- Agency NORD DDB/Stockholm
- Production Company New Land
- Director Natanael Ericsson
- Executive Producer Sophie Tamm Christensen
- Sound House
- Creative Director/Copywriter Peter Eriksson
- Art Director Josephine Wallin
- Producer Viktor Jorneryd
- DP Niklas Johansson
- Editor Martin Zaar
- Colorist Julien Alary
- Sound Ellinor Nilsson
- Music Gustav Karlstrom
Physical memories of lost loved ones are essential for those coping with grief; with notes, photos and cards forming an ever-present reminder of the person. But what of digital mementoes?
Developed after Josephine Wallin Ankarstrand, creative director at NORD DDB, lost a voice message her stepdad left on her voicemail shortly before he passed away, Missed Calls is an innovative and emotional campaign for Telenor that identifies the importance of cyber legacy.
The work is spearheaded by a beautiful film from new-land's Natanael Ericsson, in which a young man maintains the memory of his mother through an otherwise incidental request for milk; a lifetime emotively performed by actor Arvid Sand.
