Starbucks' festive frenzy
A frazzled man finds a moment of peace in the pre-Christmas chaos in Blinkink’s charming, mixed-media animation for the coffee shop chain.
Credits
powered by- Agency TBWA/London
- Production Company BLINKINK
- Director Andy & Adeena
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Credits
powered by- Agency TBWA/London
- Production Company BLINKINK
- Director Andy & Adeena
- Creative Director Lauren Coates
- Creative Ben Brazier
- Creative Johnny Ruthven
- Producer Megan Sutton
- Executive Producer Bart Yates
- Head of Production Alex Halley
- Producer Rebecca Little
- Production Manager Molly Turner
- Lead Compositor Simone Ghilardotti
- DP Simon Paul
Credits
powered by- Agency TBWA/London
- Production Company BLINKINK
- Director Andy & Adeena
- Creative Director Lauren Coates
- Creative Ben Brazier
- Creative Johnny Ruthven
- Producer Megan Sutton
- Executive Producer Bart Yates
- Head of Production Alex Halley
- Producer Rebecca Little
- Production Manager Molly Turner
- Lead Compositor Simone Ghilardotti
- DP Simon Paul
Created by London agency TBWA through BLINKINK, this gorgeous campaign for coffee house chain Starbucks, titled Drink In, Breathe Out, follows a busy dad who finds solace his favourite seasonal drink amidst the usual Christmas stress.
Blending 2D animation and intricately hand-crafted stop motion led by directors Andy & Adeena, the creative sees the protagonist stumbling through a sequence of festive scenes from the supermarket to an office party, before finally taking a moment to catch his breath at Starbucks.
The initiative, marking TBWA’s first major brand activity for the coffee chain, is a reminder to slow down the holiday pace, allowing people to savour the moment and reconnect with what truly matters—being together.