Snickers’ continuing hunger games
Extending the theme of the bothersome behaviours that being peckish can produce, the chocolate brand releases a droll spot about a disastrous case of misunderstood sexual intent.
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Credits
powered by
- Agency BBDO/New York
- Production Company Sanctuary Content
- Director Brandt Lewis
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Credits
powered by
- Agency BBDO/New York
- Production Company Sanctuary Content
- Director Brandt Lewis
- Chief Creative Officer David Lubars
- Executive Creative Director Peter Kain
- Creative Director Scott Mahoney
- Creative Director Dan Oliva
- Executive Producer Amy Wertheimer
- Senior Music Producer Julia Millison
- Executive Producer Brandt Lewis
- Executive Producer Kristen Bedard Johnson
- Edit Company NO6
- Executive Producer Sila Soyer
- Music Company Warner Chappell Music Publishing
- Producer Victoria Wills
- Producer Clint Caluory
- Editor Alison Mao
- Producer Andrew Cravotta
- Senior Creative Director Gavin Carroll
- Music Licensing Ben Short
- Creative Emma Shilliday
- Art Director Samantha Aldeborgh
Credits
powered by
- Agency BBDO/New York
- Production Company Sanctuary Content
- Director Brandt Lewis
- Chief Creative Officer David Lubars
- Executive Creative Director Peter Kain
- Creative Director Scott Mahoney
- Creative Director Dan Oliva
- Executive Producer Amy Wertheimer
- Senior Music Producer Julia Millison
- Executive Producer Brandt Lewis
- Executive Producer Kristen Bedard Johnson
- Edit Company NO6
- Executive Producer Sila Soyer
- Music Company Warner Chappell Music Publishing
- Producer Victoria Wills
- Producer Clint Caluory
- Editor Alison Mao
- Producer Andrew Cravotta
- Senior Creative Director Gavin Carroll
- Music Licensing Ben Short
- Creative Emma Shilliday
- Art Director Samantha Aldeborgh
Beginning back in 2010, Snickers’ You're Not You When You’re Hungry messaging has produced a series of much-awarded, highly effective spots about unfortunate transformations.
While the most famous stories have included famished footballers turning into divas such as Joan Collins, this wittily scripted ad out of BBDO New York, takes a slightly new approach – revealing the lack of censorship that can occur when one is in need of a snack.
Directed by Brandt Lewis, through Sanctuary, the film Unfiltered, sees a hapless hungry lass blurt out an embarrassing swinging suggestion while out on a double date. Awks.
