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Oatly – Petition

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The thing about kids is that when they are cool, they are really REALLY cool. 

This ad, created in-house by The Oatly Department of Mind Control and directed by Torbjörn Martin through B Reel Films/Europe, follows a pair of super fly juniors as they large it around the playground pushing the popular vegan milk on Oatly addicts. 

Set to the slinky strains of Pusherman by Curtis Mayfield, the ad is titled Petition and ends with the suggestion that it shouldn't be up to the kids to include plant-based in the school milk scheme.

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