Leaping through Windows
In a spot for the latest iteration of Microsoft’s operating system, McCann New York and Tarsem Singh create a virtual world of tactile widgets and Master Chiefs.
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Credits
powered by
- Agency McCann/New York
- Production Company RadicalMedia/USA
- Director Tarsem
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Credits
powered by
- Agency McCann/New York
- Production Company RadicalMedia/USA
- Director Tarsem
- Art Producer Caroline Sollmann
- Associate Creative Director Nick Ciomperlik
- Chief Creative Officer Sean Bryan
- Chief Production Officer Aaron Kovan
- Copywriter Jack McNamara
- Designer Yung Lee
- Executive Producer Jim Bouvet
- Executive Producer Frank Scherma
- Head of Production Cathy Dunn
- Editing/Post Production Rock Paper Scissors
- Editor Damion Clayton
- Assistant Editor Sebastian Zotoff
- Executive Producer Eve Kornblum
- Head of Production Justin Kumpata
- Producer Jennifer Greenfield
- CG Supervisor Clement Renaudin
- Composting Supervisor Alejandro (Alex) Villabon
- Head of Production Carla Attanasio
- Mix Engineer Rob DiFondi
- Producer Nathanael Taylor
- Head of Production Patrick Sullivan / (Head of Production)
- Audio Post Production Sonic Union
- Producer Jeremy Barrett
- Production Supervisor Will Vudmaska
- DP Roman Vasyanov
Credits
powered by
- Agency McCann/New York
- Production Company RadicalMedia/USA
- Director Tarsem
- Art Producer Caroline Sollmann
- Associate Creative Director Nick Ciomperlik
- Chief Creative Officer Sean Bryan
- Chief Production Officer Aaron Kovan
- Copywriter Jack McNamara
- Designer Yung Lee
- Executive Producer Jim Bouvet
- Executive Producer Frank Scherma
- Head of Production Cathy Dunn
- Editing/Post Production Rock Paper Scissors
- Editor Damion Clayton
- Assistant Editor Sebastian Zotoff
- Executive Producer Eve Kornblum
- Head of Production Justin Kumpata
- Producer Jennifer Greenfield
- CG Supervisor Clement Renaudin
- Composting Supervisor Alejandro (Alex) Villabon
- Head of Production Carla Attanasio
- Mix Engineer Rob DiFondi
- Producer Nathanael Taylor
- Head of Production Patrick Sullivan / (Head of Production)
- Audio Post Production Sonic Union
- Producer Jeremy Barrett
- Production Supervisor Will Vudmaska
- DP Roman Vasyanov
Never shy about creating fantastical worlds, Tarsem Singh lends his creative eye to this eye-catching and bombastic commercial for Microsoft.
Selling their new Windows 11 operating system, which, according to the press release, "is designed to provide a calm and creative space where you can pursue your passions through an immersive, fresh experience," the spot takes our trendy protagonist on a wild trip through widgets emerging from an exploding cloud to Master Chief showing off his firepower.
Created by McCann New York, Brings you closer to what you love is a gloriously realised aesthetic trip, the Radical Media director putting the art dept and VFX crew through their paces in creating visuals that bust some blocks.
