TK Maxx goes full Christmas quackers
The high-street retailer has got its ducks nicely in a row for this adorable festive offering.
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Credits
View on- Agency Wieden + Kennedy/London
- Production Company MJZ/London
- Director Gary Freedman
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Credits
View on- Agency Wieden + Kennedy/London
- Production Company MJZ/London
- Director Gary Freedman
- VFX The Perlin
- Group Creative Director Charlie Lanus
- Creative Director Alexandra Sattlecker
- DP Lasse Frank
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Wieden + Kennedy/London
- Production Company MJZ/London
- Director Gary Freedman
- VFX The Perlin
- Group Creative Director Charlie Lanus
- Creative Director Alexandra Sattlecker
- DP Lasse Frank
TK Maxx's farmyard favourites are back for Christmas in a cute campaign created by Wieden+Kennedy London and directed by Gary Freedman through MJZ/London.
Titled Festive Crossing, and set to Ciara's R&B hit Goodies, the spot is the latest instalment of the retailer's Festive Farm campaign, and sees a farmer and his wife return from a TK Maxx shopping trip to be stopped in their tracks by a family of blinged-up ducks – and other critters – showing off their own designer goodies.
Joined by familiar faces including the alpaca and goat, the feathered newcomers show how fondness for TK Maxx bargains has spread well beyond the farm. The ad continues the brand's 'Spoil All Your Loved Ones For Less' platform, with a little festive farmyard fashion thrown in.
