Kroger's food for thought
The American supermarket chain’s heartwarming holiday campaign celebrates the joy of connecting with loved ones and making new friends over food.
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Credits
powered by
- Agency Adam&EveDDB/New York
- Production Company Hornet
- Director Andrew Coats
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Credits
powered by
- Agency Adam&EveDDB/New York
- Production Company Hornet
- Director Andrew Coats
- Managing Partner Hana Shimizu
- Executive Producer Marty Geren
- Director of Production Karen Lawler
- Head of Production Dez Stavracos
- Senior Editor Anita Chao
- Sound Heard City
- Sound Producer Nick Duvarney
- Sound Engineer Stefano Campello
- Sound Engineer Jeremy Siegel
- Music Supervision Leland Music
- Music Supervisor Toby Williams
- Music Supervisor Dhamirah Coombe
- Chief Creative Officer Richard Brim
- Managing Director James Rowe
- Executive Creative Director Jason Ashlock
- Executive Creative Director Paulo Junger
- Senior Art Director Reid Plaxton
- Senior Copywriter Allegra Wiesenfeld
- HP Teri Altman
- Senior Producer Elizabeth Stebner
- Senior Producer Hanna Fuller
- Art Director Justin Burks
- CG Supervisor George Smaragdis
- CG Lead Angie Rivera
Credits
powered by
- Agency Adam&EveDDB/New York
- Production Company Hornet
- Director Andrew Coats
- Managing Partner Hana Shimizu
- Executive Producer Marty Geren
- Director of Production Karen Lawler
- Head of Production Dez Stavracos
- Senior Editor Anita Chao
- Sound Heard City
- Sound Producer Nick Duvarney
- Sound Engineer Stefano Campello
- Sound Engineer Jeremy Siegel
- Music Supervision Leland Music
- Music Supervisor Toby Williams
- Music Supervisor Dhamirah Coombe
- Chief Creative Officer Richard Brim
- Managing Director James Rowe
- Executive Creative Director Jason Ashlock
- Executive Creative Director Paulo Junger
- Senior Art Director Reid Plaxton
- Senior Copywriter Allegra Wiesenfeld
- HP Teri Altman
- Senior Producer Elizabeth Stebner
- Senior Producer Hanna Fuller
- Art Director Justin Burks
- CG Supervisor George Smaragdis
- CG Lead Angie Rivera
American retail chain Kroger’s beloved Krogi characters return with another moving message in this lovely festive spot, developed in collaboration with adam&eveDDB and directed by Andrew Coats through Hornet.
The sweet animation, titled The Case of the Disappearing Food, follows a boy who forms an unlikely friendship with a lonely neighbour by secretly bringing her plates of her food, culminating in a touching ending when the two households come together for Christmas dinner.
The story is set to the track Lonely People by America, bringing a sense of nostalgia and hope to the heartfelt holiday story.
