Vibe finds the chemistry in B2B
The ad streaming service puts a playful, amorous spin on a product demo in a deadpan spot directed by JB Braud.
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Credits
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Credits
View on- Production Company Parole
- Director JB Braud
- Creative Director Griffin Meyer
- Executive Producer Michael Lappen
- Line Producer Aiden Kutcher
- DP Joseph An
- Editor Adrien Privat
- VFX Gilles de Bagneaux
- Sound Engineer Jay Villas Boas
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Credits
powered by- Production Company Parole
- Director JB Braud
- Creative Director Griffin Meyer
- Executive Producer Michael Lappen
- Line Producer Aiden Kutcher
- DP Joseph An
- Editor Adrien Privat
- VFX Gilles de Bagneaux
- Sound Engineer Jay Villas Boas
B2B advertising is certainly not known for being particularly sexy – but Parole director JB Braud brings deadpan humour and an erotic twist to this fun campaign for ad streaming service, Vibe.
The spot unfolds as a business meeting between a CFO and a CMO, in which a walkthrough of Vibe’s platform becomes uncomfortably hot and heavy.
Just as the sexual tension becomes almost too much, the ad lands a deadpan comic twist, revealing the pair are not alone in the room.
