Kayak shows the problems with people power
Some DIY doofuses take matters into thier own hands in this enjoyably odd trio from The Perlorian Brothers.
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Credits
powered by
- Agency Supernatural/New York
- Production Company MJZ/USA
- Director Perlorian Brothers
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Credits
powered by
- Agency Supernatural/New York
- Production Company MJZ/USA
- Director Perlorian Brothers
- Executive Producer Eriks Krumins
- Executive Director of Production Jennifer Gee
- Editing NOMAD Editing Company
- Editor Dan Maloney
- Color Company 3/New York
- Colorist Sofie Borup
- Sound Heard City
- Sound Engineer Mike Vitacco
- Senior Creative Director Rebecca Hansen
- Chief Creative Officer Paul Caiozzo
- Senior Producer Emily Cabral
- Creative Director Johan Leandersson
- Producer Andrew Sullivan
- Senior Copywriter Prit Patel
- DP Michael Gioulakis
- Senior Copywriter Jorgen Sibbern
- Copywriter Nathan Frank
Credits
powered by
- Agency Supernatural/New York
- Production Company MJZ/USA
- Director Perlorian Brothers
- Executive Producer Eriks Krumins
- Executive Director of Production Jennifer Gee
- Editing NOMAD Editing Company
- Editor Dan Maloney
- Color Company 3/New York
- Colorist Sofie Borup
- Sound Heard City
- Sound Engineer Mike Vitacco
- Senior Creative Director Rebecca Hansen
- Chief Creative Officer Paul Caiozzo
- Senior Producer Emily Cabral
- Creative Director Johan Leandersson
- Producer Andrew Sullivan
- Senior Copywriter Prit Patel
- DP Michael Gioulakis
- Senior Copywriter Jorgen Sibbern
- Copywriter Nathan Frank
Whilst the AI-pocalypse threatens a future whereby humans need not do anything, it's probably not worth writing off the assistance of machines for all tasks just yet, unless you want to take up the peculiar hobbies of the protagonists in this funny trio of spots.
KAYAK latest campaign, Don’t Do It Yourself, boldly demonstrates how ridiculous it can be to do certain things without aid, seeing a Farmer take up scaring crows, a large-lunged gent become a Vacuum, and a hungry worker Fish for his dinner.
Made in partnership with the AI-backed creative agency Supernatural, the films utilise the surreal stylings of MJZ's The Perlorian Brothers to turn a smart idea into something both weird and witty.
Kayak – Farmer
Kayak – Fish (:36)
