It'll be gnomey this Christmas, for ASDA
The supermarket's festive spot, from Havas London and Bryan Buckley, sees garden favourites spring into action when snow interrupts last-minute prep.
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Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Bryan Buckley
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Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Bryan Buckley
- Editing Cabin Editing Company/London
- Post Production RASCAL
- Sound 750mph
- Music The Hogan
- Chief Creative Officer Vicki Maguire
- Executive Creative Director Dan Cole
- Executive Creative Director Andy Garnett
- Senior Copywriter Alex Jones
- Senior Art Director Emily Camacho
- Creative Oscar Frost
- Creative Muskaan Razdan
- Senior Producer Sarah Cowen
- Senior Producer Adam Henderson
- Head of Design Lorenzo Fruzza
- Senior Designer Sam Kallen
- Executive Producer Matt Lefebvre
- Producer Camilla Cullen
- DP Hoyte van Hoytema
- Editor/Owner Chan Hatcher
- Edit Assistant Magdalena Plugowska
- Edit Assistant Craig Griffiths
- Edit Assistant Victoria Man
- Senior Post Producer Caylee Banz
- Executive Post Producer Kayt Hall
- Executive Post Producer Kayt Hall
- Colorist James Bamford
- Head of Production James Beck
- Executive Producer Colin Oaten
- Executive Creative Director/VFX Supervisor Andrew (Barnsley) Wood
- Head of 2D Chris Tobin
- 3D Lead Philip Maddock
- VFX Producer Ellie Thwaites
- Lead Animator Remy Herisse
- Sound Designer/Sound Editor Sam Ashwell
- Head of Production Olivia Ray
Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Bryan Buckley
- Editing Cabin Editing Company/London
- Post Production RASCAL
- Sound 750mph
- Music The Hogan
- Chief Creative Officer Vicki Maguire
- Executive Creative Director Dan Cole
- Executive Creative Director Andy Garnett
- Senior Copywriter Alex Jones
- Senior Art Director Emily Camacho
- Creative Oscar Frost
- Creative Muskaan Razdan
- Senior Producer Sarah Cowen
- Senior Producer Adam Henderson
- Head of Design Lorenzo Fruzza
- Senior Designer Sam Kallen
- Executive Producer Matt Lefebvre
- Producer Camilla Cullen
- DP Hoyte van Hoytema
- Editor/Owner Chan Hatcher
- Edit Assistant Magdalena Plugowska
- Edit Assistant Craig Griffiths
- Edit Assistant Victoria Man
- Senior Post Producer Caylee Banz
- Executive Post Producer Kayt Hall
- Executive Post Producer Kayt Hall
- Colorist James Bamford
- Head of Production James Beck
- Executive Producer Colin Oaten
- Executive Creative Director/VFX Supervisor Andrew (Barnsley) Wood
- Head of 2D Chris Tobin
- 3D Lead Philip Maddock
- VFX Producer Ellie Thwaites
- Lead Animator Remy Herisse
- Sound Designer/Sound Editor Sam Ashwell
- Head of Production Olivia Ray
We're used to Santa's mini helpers hogging the limelight when it comes to holiday hustle, but in ASDA's Christmas spot, it's the humble garden gnome that gets the job done.
Created by Havas London, The Gnome of Christmas features Asda colleagues Maggie and Bill, who, stranded in a snowstorm, call upon a quirky team of gnomes to magically transform their store into a Christmas wonderland, all the while throwing in so many gnome-based puns it would make a cracker groan.
Directed by Hungry Man's ever-creative Bryan Buckley, the real stars of the show are RASCAL's brilliantly realised pottery protagonists (including named characters drag artist and fashionista Gnicky, gourmet chef Gnibbles, cool as a cucumber surfer Gnarla, perfectionist party-planner Gnorma, and... er... Max), proving that is you want some serious festive charm, there's no place like gnome.
