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Burger King – Conversation Privée

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With so many delicious options to choose these days, deciding on the best burger is a near impossible feat. Beef, or chicken? Triple cheese? Onions and salad? And of course, there’s the controversial gherkin. 

In this dynamic spot directed by Adrien Armanet through Henry, Burger King takes the unconventional approach of acknowledging the power of its opponents. While two characters have a private discussion about their favourite burgers, people around them can’t help but chip in, until the contagious debate has run rampant through the restaurant. 

From McDonald’s Big Mac with its inimitable sauce, to the delicious chicken from KFC, not to mention the Quick N’ Toast base from Quick and amazing recipes from Five Guys, the characters rant and rave about their burger of choice, before collectively settling on the reigning champion, which was, of course, Burger King’s Whopper. 

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