BT's horrific broadband nightmare
Saatchi & Saatchi and The Sacred Egg collaborate on a creepy kaleidoscopic trip that sums up internet rage.
Credits
powered by- Agency Saatchi & Saatchi/London
- Production Company Riff Raff
- Director The Sacred Egg
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Credits
powered by- Agency Saatchi & Saatchi/London
- Production Company Riff Raff
- Director The Sacred Egg
- Editing Final Cut/London
- Post Production The Mill/London
- Sound Factory Studios/London
- Producer Abigael Wilson
- Producer Jay Lovelock
- Editor Sam Bould
- Executive Producer Ryan Hancocks
- Producer Saskia Delius
- Color Matthieu Toullet
- Sound Mark Hills
- Audio Producer Ciara Wakely
- Art Director Rodrigo Castellari
- Chief Creative Officer Guillermo Vega
- Copywriter Henrik Ridderheim
- Executive Creative Director William John
- Producer Alex Pemberton
Credits
powered by- Agency Saatchi & Saatchi/London
- Production Company Riff Raff
- Director The Sacred Egg
- Editing Final Cut/London
- Post Production The Mill/London
- Sound Factory Studios/London
- Producer Abigael Wilson
- Producer Jay Lovelock
- Editor Sam Bould
- Executive Producer Ryan Hancocks
- Producer Saskia Delius
- Color Matthieu Toullet
- Sound Mark Hills
- Audio Producer Ciara Wakely
- Art Director Rodrigo Castellari
- Chief Creative Officer Guillermo Vega
- Copywriter Henrik Ridderheim
- Executive Creative Director William John
- Producer Alex Pemberton
Losing internet connection can be a bit of a nightmare, but we're hoping it's not as horrific as the bad dream portrayed in this fun spot for BT’s hybrid broadband offering.
Created by Saatchi & Saatchi, Broadband Nightmares sees a family lose connection to the net and, subsequently, reality - the world around them twisting into a creepy version of normality.
Directed with flair by Riff Raff's The Sacred Egg, leaning heavily into the macabre hints of the script, this enjoyable spot plays with a known notion with wit and panache.