A$AP Ferg and Valentin Petit create an AR NY
In the promo for Ferg's collab with the Neptunes, familiar urban environments are given a mesmerising 3D scan appearance.
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Credits
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- Production Company Division/France
- Director Valentin Petit
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Credits
powered by
- Production Company Division/France
- Director Valentin Petit
- VFX Machine Molle
- Producer Theo Gall
- DP Jeff Bierman
- Line Producer Clemence Couten
- Line Producer Melanie Jackson
- NY Line Producer Gina Naranjo
- VFX Director JF Fontaine
Credits
powered by
- Production Company Division/France
- Director Valentin Petit
- VFX Machine Molle
- Producer Theo Gall
- DP Jeff Bierman
- Line Producer Clemence Couten
- Line Producer Melanie Jackson
- NY Line Producer Gina Naranjo
- VFX Director JF Fontaine
Utilising the disjointed, surreal aesthetic 3D scans can create, Valentin Petit's tech-heavy promo for rapper A$AP Ferg's new track is a true spectacle.
Digitising New York environments, the film for Green Juice not only provides a perfect gritty setting, but also creates an uneasy digital eerieness with every new technique employed.
Not staying still for a moment, and full of "how the hell did they do that?" visuals, this impressive undertaking from Petit and production company DIVISION, with VFX from Machine Molle, is a fascinating flaunting of technical prowess.
