A multiplicity of maids in search of cover
In a enjoyably offbeat ray-of-sunshine spot for Swedish insurance company Folksam, a magically replicating lady wants her tat secured.
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Credits
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- Production Company The Producers Sweden
- Director Tomas Mankovsky
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Credits
powered by
- Production Company The Producers Sweden
- Director Tomas Mankovsky
- Creative Director Gustav Egerstedt
- Copywriter Johan Holmstrom
- Producer Markus Ahlm
- Producer Anders Gernandt
- DP Ruben Woodin-Dechamps
- Editor Joakim Pietras
Credits
powered by
- Production Company The Producers Sweden
- Director Tomas Mankovsky
- Creative Director Gustav Egerstedt
- Copywriter Johan Holmstrom
- Producer Markus Ahlm
- Producer Anders Gernandt
- DP Ruben Woodin-Dechamps
- Editor Joakim Pietras
Despite Sweden being one of the only countries not resorting to lockdown during the pandemic, if they were to there's no way the joyful protagonist of this new spot for Folksam would get bored.
Not only does she possess a shedload of items to keep her fingers at bay, she also possesses the uncanny ability to replicate herself at will!
Shot with breezy charm (and wonderful in-camera sorcery) by Tomas Mankovsky and DOP Ruben Woodin Dechamps, For Everything You Love's endless inventive ways of introducing doppelgangers makes for hugely fun viewing.
Treading *cough* similar ground to Vodafone's eye-popping Be Unlimited spot from last year, this cheery charmer nonetheless performs its magic trick admirably, whilst adding an enjoyable dose of surrealism into the mix.
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