Gillette: Shave Forth
Hiro Murai directed Gillette's new campaign, which combines sychronised swimming and shaven bodies in an absurd ad.
Credits
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- Agency Grey New York
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Credits
powered by
- Agency Grey New York
- Visual Effects The Mill London
- Editing Company Cut + Run/London
- Sound Design Heard City
- Editor Akiko Iwakawa-Grieve
- Designer Michael Schaeffer
- Agency Producer Jason Heller
- Executive Producer Danielle Hinde
- Executive Producer Rana Martin
- Chief Creative Officer Andreas Dahlqvist
- Chief Creative Officer Tor Myhren
- President Tor Myhren
- Director Hiro Murai
- Producer Jason Colon
- Producer Ellese Jobin
- Creative Director Noah Will
- Creative Director Asan Aslam
- Creative Director Leo Savage
- Creative Director Jeff Stamp
- Colourist Fergus McCall
- Sound Designer Philip Loeb
- Visual Effects Producer Katie Kolombatovich
- Visual Effects Executive Producer
- Visual Effects Executive Producer Adam Isidore
Credits
powered by
- Agency Grey New York
- Visual Effects The Mill London
- Editing Company Cut + Run/London
- Sound Design Heard City
- Editor Akiko Iwakawa-Grieve
- Designer Michael Schaeffer
- Agency Producer Jason Heller
- Executive Producer Danielle Hinde
- Executive Producer Rana Martin
- Chief Creative Officer Andreas Dahlqvist
- Chief Creative Officer Tor Myhren
- President Tor Myhren
- Director Hiro Murai
- Producer Jason Colon
- Producer Ellese Jobin
- Creative Director Noah Will
- Creative Director Asan Aslam
- Creative Director Leo Savage
- Creative Director Jeff Stamp
- Colourist Fergus McCall
- Sound Designer Philip Loeb
- Visual Effects Producer Katie Kolombatovich
- Visual Effects Executive Producer
- Visual Effects Executive Producer Adam Isidore
Tackling the increasing metrosexual culture that surrounds us today, Gillette has unveiled a razor specifically designed for body shaving.
Grey New York has created a new spot to promote the benefits of owning the new razor: increased confidence and an improved ability to perform... synchronized swimming.
Director Hiro Murai - known for his eclectic and absurdist style - channels his signature vision in this hilariously random video.
Men from across the city are seen shaving their bodies and running to the nearest pool to perform a synchronized swimming routine as a similarly smooth-bodied DJ spins some poolside tunes.
Connections
powered by
- Agency Grey New York
- Editing Company Cut+Run London
- Sound Design Heard City
- Visual Effects The Mill London
- Chief Creative Officer Andreas Dahlqvist
- Chief Creative Officer Tor Myhren
- Colourist Fergus McCall
- Creative Director Asan Aslam
- Creative Director Jeff Stamp
- Director Hiro Murai
- Editor Akiko Iwakawa-Grieve
- Executive Producer Raná Martin
- Executive Producer Danielle Hinde
- President Tor Myhren
- Producer Ellese Jobin
- Visual Effects Executive Producer Adam Isidore
- Visual Effects Producer Katie Kolombatovich
Unlock this information and more with a Source membership.
