Zoetis' emotive equine spot
No need for a long face with this tender ad from Benjamin Sonntag of Rakish, that tells of the synergy between humans and horses.
Credits
powered by- Agency Colle McVoy/Minneapolis
- Production Company Rakish
- Director Benjamin Sonntag
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Credits
powered by- Agency Colle McVoy/Minneapolis
- Production Company Rakish
- Director Benjamin Sonntag
- Executive Producer Preston Garrett
- Executive Producer Brad Johns
- DP Matthias Koenigswieser
- Edit Company Cut+Run/New York
- Editor Stacy Peterson
- Producer Eytan Gutman
- Music Company South Music & Sound Design
- Executive Producer Ann Haugen
- Creative Director Dan Pritikin
- Creative Director Matt Drenik
- Composer Jon Darling
- Producer Ignacio Zas
- Line Producer John Malina
- Composer Johanna Cranitch
Credits
powered by- Agency Colle McVoy/Minneapolis
- Production Company Rakish
- Director Benjamin Sonntag
- Executive Producer Preston Garrett
- Executive Producer Brad Johns
- DP Matthias Koenigswieser
- Edit Company Cut+Run/New York
- Editor Stacy Peterson
- Producer Eytan Gutman
- Music Company South Music & Sound Design
- Executive Producer Ann Haugen
- Creative Director Dan Pritikin
- Creative Director Matt Drenik
- Composer Jon Darling
- Producer Ignacio Zas
- Line Producer John Malina
- Composer Johanna Cranitch
Horse-lovers delight, as this spot, extolling the virtues of human/equine relations, has some of the sweetest gee gee moments since Seabiscuit ran to victory.
Promoting health brand Zoetis Equine, Long Live the Horse sees a series of desperate people interact with their behooved pals in a lovely show of mutual care.
Key to the films charm is the authentic filmmaking of Rakish director Benjamin Sonntag, creating cinematic yet realistic tableaus that strike a tender note.