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YT – Fast, Agile, Sharp

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Developed by SHIFT Active Media, this promo is dripping in an urban Japanese aesthetic, an energetic moment full of colorful characters and folkloric details.

As an older man provides a voice-over that echoes through the ghostly streets, while a young streetwear samurai, holding a katana bearing the inscription ‘IZZO,’ fights modern monsters. He progresses up the stairs and faces down a yokai-thug, a huge man in a mask with smoke billowing out of his tusked mouth. He defeats the large demon and sheathes the katana, the voiceover speaking in English now - Fast • Agile • Sharp

Directed by Wesley Louis and Alvise Zennaro, the team at The Line has recreated an innovative and impressive cityscape, populating the background with aesthetic details that harken to a cyberpunk futurism. With slick character design, smooth animation, and a focused vision, Fast • Agile • Sharp is an incredible piece, showing the kind of artistry that anime requires.

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Translation:

“Life, it will test you.
人生は試練だ

Dull your spirit, if you let it.
流されれば、鈍る

So be fast and rise above your fear.
スピードアップし、恐れを乗り越えろ

Do not limit yourself, remain agile.
限界に挑み、機敏に動け

Be keen. Be sharp.
熾烈に、鋭敏に

And you will overcome.
そうすれば、克服できる

Because... it is–so.
IZZO だから

FAST. AGILE. SHARP. 
高速・機敏・鋭敏”

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