Tom Jones talks telly

Who better to take you through the history of television than gravel-voiced Welsh crooner Tom Jones?

Eschewing his shouty warbles and, instead, offering a spoken-word soliloquy, Talking Reality Television Blues' smooth blues-rock and pounding prose are complimented by directing team BWTV's incredible work on sourcing and editing footage for the promo.

Utilising both familiar and surreal imagery to tell telly's story, the pair, Liam Achaibou and Ryan Vernava, manage the daunting job of matching the action without repetition or deviation of pace, creating an effective and affecting montage on the way.