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Volkswagen – Down Tools

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Sometimes, simplicity is key in advertising, as is proved in this smart spot for VW from BBH.

Making an important point about knowing when to Down Tools for the day, the film is an easy-to-understand montage of boots, desks and gloves left aside to mark the end of work.

Nimbly constructed by Spindle's Spencer MacDonald, with. driving edit from Rich Woolway at Stitch, this call for mental health consideration speaks volumes without a word being said.

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