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S-market – Taste The Magic Of Christmas

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Through no fault of their own, snowmen do have do tend to have the kind of noses that can't help but attract hungry critters.

However, the cool customer in this fun and mischievous spot for Finland's largest grocery chain, S-market, is in luck, as his resourceful builder is on hand to defend him from a gnarled hare's chomping gnashers.

Directed by Pictures Helsinki's Vesa Manninen, through Helsinki-based advertising agency Bob the Robot, Taste the Magic of Christmas presents some deliciously desperate attempts to safeguard ol' Frosty, with excellent work from Troll VFX bringing both him and his enjoyably macabre adversary to life.

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