Sabrina Carpenter pops her chérie
In a charming Super Bowl spot from BBDO New York and directors Vania Heymann and Gal Muggia, the pop provocateur builds a new boyf out of Pringles.
Credits
View on- Agency BBDO/New York
- Production Company Iconoclast USA
- Director Vania & Muggia
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Credits
View on- Agency BBDO/New York
- Production Company Iconoclast USA
- Director Vania & Muggia
- Managing Director Charles-Marie Anthonioz
- Executive Producer Valerie Romer
- Head of Production Joanna Nelson
- Editing Mackcut
- Executive Post Producer Gina Pagano
- Editor Ian Mackenzie
- Assistant Editor Zach Gentry
- Post Production/Color/VFX Electric Theatre Collective
- Executive Post Producer Chris Connolly
- Executive Post Producer Vic Lovejoy
- Post Creative Director Kyle Cody
- Design Producer Mike Facey
- VFX Supervisor Ruairi Twohig
- CG Generalist Baptiste Gueusquin
- Color Producer Alex Carswell
- Colorist Jason Wallis
- Audio Post Mackcut
- Audio Mixer Sam Shaffer
- Chief Creative Officer Michael Aimette
- Executive Creative Director Daniel Kelly
- Creative Director Mike Motch
- Creative Director Austin Mankey
- Senior Art Director Kelly Scollard
- Senior Copywriter Taylor Osborn
- Head of Production (HP) Nick Williams
- Executive Producer Amy Kommatas
- Producer Cameron Hussein
- Producer Gabrielle Yuro
- Production Designer Dylan Kahn
- DP Paul Meyers
- Assistant Editor Ben Ginsburg
- Talent Sabrina Carpenter
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency BBDO/New York
- Production Company Iconoclast USA
- Director Vania & Muggia
- Managing Director Charles-Marie Anthonioz
- Executive Producer Valerie Romer
- Head of Production Joanna Nelson
- Editing Mackcut
- Executive Post Producer Gina Pagano
- Editor Ian Mackenzie
- Assistant Editor Zach Gentry
- Post Production/Color/VFX Electric Theatre Collective
- Executive Post Producer Chris Connolly
- Executive Post Producer Vic Lovejoy
- Post Creative Director Kyle Cody
- Design Producer Mike Facey
- VFX Supervisor Ruairi Twohig
- CG Generalist Baptiste Gueusquin
- Color Producer Alex Carswell
- Colorist Jason Wallis
- Audio Post Mackcut
- Audio Mixer Sam Shaffer
- Chief Creative Officer Michael Aimette
- Executive Creative Director Daniel Kelly
- Creative Director Mike Motch
- Creative Director Austin Mankey
- Senior Art Director Kelly Scollard
- Senior Copywriter Taylor Osborn
- Head of Production (HP) Nick Williams
- Executive Producer Amy Kommatas
- Producer Cameron Hussein
- Producer Gabrielle Yuro
- Production Designer Dylan Kahn
- DP Paul Meyers
- Assistant Editor Ben Ginsburg
- Talent Sabrina Carpenter
After baiting us with the prospect of a new partner in the Pringles teaser spot, pop star Sabrina Carpenter has finally revealed who has won her heart… and he has a bit of a chip on his shoulder.
Tempted by a mysterious, Field of Dreams-style “build him” promise, Carpenter spends the length of this charming Super Bowl spot from BBDO New York wooing Pringleo, a man made entirely out of crunchy snacks.
Supporting the singer, who puts in a cracking (and crunching) performance, is refined, French New Wave-leaning direction from Iconoclast's Vania Heymann and Gal Muggia; the elegance of the filmmaking letting the oddity of the scenario do the comic heavy lifting.