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Renault – Open For Big Things

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Presenting the lifetime of an idea from conception to completion, Publicis Conseil's charming new spot for the Renault Kangoo Van is packed full of heart.

Narrated by the precocious offspring of its protagonists, Open For Big Things transplants from a more conventional narrative to a stylish series of freeze-frame moments.

Director Lope Serrano captures said tableaux with a cheeky eye; heightening scenarios to dramatic effect and creating some real visual stimulation in the process.

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