OHRA’s funny world of worry
The insurance brand releases another in its droll series of ads featuring an anxious couple with overactive imaginations.
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Credits
View on- Agency Joe Public/Amsterdam
- Production Company Holy Fools
- Director Jelle de Jonge
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Credits
View on- Agency Joe Public/Amsterdam
- Production Company Holy Fools
- Director Jelle de Jonge
- Head of Production Wikke van der Burg
- Editing MRTN
- Editor Martin Heijgelaar
- VFX SquarePXL
- Post Production/Color Crabsalad
- Colorist/Online Editor Laurens Orij
- Sound Design Public Audio/Amsterdam
- Creative Ruben van Dijk
- Creative Mats Wilke
- Producer Merel Groenenboom
- Producer Koen van der Knaap
- DP Robbie van Brussel
- Production Designer Pieter Christiaan
- Art Director Hester Van Nistelrooij
- Art Producer Eefje Helmus
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Credits
powered by- Agency Joe Public/Amsterdam
- Production Company Holy Fools
- Director Jelle de Jonge
- Head of Production Wikke van der Burg
- Editing MRTN
- Editor Martin Heijgelaar
- VFX SquarePXL
- Post Production/Color Crabsalad
- Colorist/Online Editor Laurens Orij
- Sound Design Public Audio/Amsterdam
- Creative Ruben van Dijk
- Creative Mats Wilke
- Producer Merel Groenenboom
- Producer Koen van der Knaap
- DP Robbie van Brussel
- Production Designer Pieter Christiaan
- Art Director Hester Van Nistelrooij
- Art Producer Eefje Helmus
Insurance marketing often prays on one’s ‘what if’ fears, but rarely is it done with such comedic style as this series of amusing ads created by Joe Public/Amsterdam with Jelle de Jonge directing through Holy Fools.
In 2022, the couple conjured up a daunting prospect of getting tangled up with the Mob through not having car insurance.
Earlier this year, a horror-themed spot saw them running from crazed AI bots, and now a back injury sees the super-jittery woman imagine a literal end-of-the-world scenario through a series of absurd extrapolations.
