Ocean Spray’s Christmas quiverings
Many families go through a wobble over the holiday season, but for the diners in the cranberry sauce brand’s comic spot, it’s more about jiggling than quibbling.
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Credits
powered by
- Agency Orchard/Brooklyn
- Production Company OPC
- Director Jeff Low
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Credits
powered by
- Agency Orchard/Brooklyn
- Production Company OPC
- Director Jeff Low
- Editing/VFX Arcade Edit
- Color Time Based Arts
- Audio Post Barking Owl
- Executive Producer Donovan Boden
- Executive Producer Harland Weiss
- Executive Producer Isil Gilderdale
- Producer Max Brook
- Executive Producer/Partner Sila Soyer
- Editor Jeff Ferruzzo
- Producer Ellen Lavery
- Flame Artist Tristan Wake
- Producer Alexandra Leal-Allen
- Executive Producer Dan Kreeger
- Colorist Simone Grattarola
- Executive Producer Ashley Benton
- Audio Mixer Mikayla Petersen
- Chief Creative Officer David Kolbusz
- Copywriter Christine Taffe
- Creative Director Heather Larimer
- Executive Creative Director Jimm Lasser
- HP Jenn Pennington
- Brand
- Marketing Dan Hamilton
Credits
powered by
- Agency Orchard/Brooklyn
- Production Company OPC
- Director Jeff Low
- Editing/VFX Arcade Edit
- Color Time Based Arts
- Audio Post Barking Owl
- Executive Producer Donovan Boden
- Executive Producer Harland Weiss
- Executive Producer Isil Gilderdale
- Producer Max Brook
- Executive Producer/Partner Sila Soyer
- Editor Jeff Ferruzzo
- Producer Ellen Lavery
- Flame Artist Tristan Wake
- Producer Alexandra Leal-Allen
- Executive Producer Dan Kreeger
- Colorist Simone Grattarola
- Executive Producer Ashley Benton
- Audio Mixer Mikayla Petersen
- Chief Creative Officer David Kolbusz
- Copywriter Christine Taffe
- Creative Director Heather Larimer
- Executive Creative Director Jimm Lasser
- HP Jenn Pennington
- Brand
- Marketing Dan Hamilton
This geniusly gelatinous ad, developed by Orchard Creative and directed by Jeff Low through OPC, envisages a rather glum gathering seated at a table round the obligatory turkey and trimmings.
All seems awkward and dreary, until the host arrives with condiments of the season – three columns of recently de-canned cranberry jelly.
At first, the guests are mildly mesmerised by the jellies’ jiggles, but they soon become inspired to ape the quiverings and – to a custom electronic dance track created by Mack Goudy Jr. of The Detroit Grand Pubahs – throw themselves wholeheartedly into frenzied oscillations that really get the party going.
