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Puma – Walt Clyde - For All Time

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Credits
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Credits powered by Source

Continuing PUMA's entertaining and insightful For All Time documentary series, Chelsea director Nadia Hallgren gives us the story of Walt 'Clyde' Frazier and his groundbreaking sneaker endorsement.

Shot through AI Creatives, the film documents the impact of the PUMA Clydes, named after him in 1973, which set the bar for the future of fashion on and off the court. 

The latest in a series that has included Emory Jones, Mike Camargo, and Lenny Santiago, the campaign and filmmaker maintains their rapid-fire yet authentic portrayal of key figures in trainer history.

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