Mind the Hollywood gender gap
In the form of rolling end credits, Women in Film (WIF) presents shocking statistics spotlighting gender disparities between men, women, and women of colour in film production roles.
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Credits
powered by
- Agency Fred & Farid/Los Angeles
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Credits
powered by
- Agency Fred & Farid/Los Angeles
- Creative Director Chelsea Steiger
Credits
powered by
- Agency Fred & Farid/Los Angeles
- Creative Director Chelsea Steiger
On the night of the Academy Awards, Women in Film (WIF) - a leading organisation advocating for women in media - and Fred & Farid Los Angeles, launched this compelling campaign spotlighting ongoing gender inequalities in the film industry.
Supported by Angela Bassett, Eva Longoria, Lake Bell, the Geena Davis Institute, and ReFrame, the initiative presents shameful comparisons of female to male ratios in a range of production positions, in the simple yet effective format of rolling end credits.
It draws on insights from a comprehensive gender equity study by ReFrame, the gender equity coalition founded by Women in Film (WIF) and Sundance Institute.
