KFC celebrates BST
The fried chicken chain champions its new BBQ burger and Britain's unpredictable summer weather in a stylish new spot.
Credits
powered by- Agency Mother/London
- Production Company magna studios/London
- Director Sam Pilling
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Mother/London
- Production Company magna studios/London
- Director Sam Pilling
- Edit tenthree
- Post House Black Kite Studios
- Sound No.8
- President Davud Karbassioun
- Executive Producer James Sorton
- Line Producer Neil Andrews
- Production Designer Kave Quinn
- DP Harry Wheeler
- Editor/Partner Ellie Johnson
- VFX Lead Paul Wilmot
- VFX Producer Jade Denne
- Sound Design Sam Robson
Credits
powered by- Agency Mother/London
- Production Company magna studios/London
- Director Sam Pilling
- Edit tenthree
- Post House Black Kite Studios
- Sound No.8
- President Davud Karbassioun
- Executive Producer James Sorton
- Line Producer Neil Andrews
- Production Designer Kave Quinn
- DP Harry Wheeler
- Editor/Partner Ellie Johnson
- VFX Lead Paul Wilmot
- VFX Producer Jade Denne
- Sound Design Sam Robson
In this joyful new campaign created by Mother, fast food chain KFC simultaneously celebrates its new burger and Brits’ unwavering dedication to the not-so-summery BBQ.
In the hero film, Ultimate BBQ Burger, magna studios director Sam Pilling flips the archetypal image of the perfectly balmy barby to represent the soggier experiences Brits are more accustomed to.
Ditching the idyllic blue skies and endlessly sunny afternoons that most brands turn to in their summer advertising, KFC champions the pleasure of enjoying a great BBQ burger – whatever the weather.