It's a fight to the finish for Formula E

This week sees the start of Season 8 of the ABB FIA Formula E World Championship, and this epic new film from Uncommon London centres not only on the battle to triumph in the competition, but in the race against climate change. 

Beginning with a dramatic on-track crash that sees three Formula E cars taken out of a race, the stricken drivers - Sam Bird, António Félix Da Costa and Pascal Wehrlein - take to their feet and begin a pulsating sprint through the streets in a bid to keep their Formula E hopes alive.

Directed by Pulse's Sam Walker, who is also ECD at Uncommon, the three-minute film, called No Turning Back, is an adrenaline-fuelled chase that features police horses, smashed windows and a rooftop foot race which, while the drivers battle for supremacy, juxtaposes live news reports of climate change and its impact. 

The foot race takes us momentarily through four different cities, each one of the 16 cities which will host a Formula E race - New York, Seoul, London and Monaco - as the charge towards the line becomes more frantic, the obstacles in the drivers' way more difficult to overcome, and the action more Bondian in its nature. 

“Formula E embody the future in everything they touch and do," said James Drummond, Managing Partner atUncommon. "It’s what they represent and where they are destined which gets us excited, as we highlight in our latest campaign. This environmentally charged film shines a light not only on the grit and determination of the exceptional drivers but also on the unpredictability of the races themselves and the important climate issues we can’t turn back from either.”

Walker pulled off this ambitious production in an action-packed four days, with rearing horses, tracking vehicles, stunts, combat scenes, large numbers of extras, and the intricate use of Unreal Engine, and you can read more about the making of this film later this week as Walker reveals how it all came together.