Danny Edwards
Co-Editor
danny.edwards@extremereach.com@aDannyEdwards
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events.
Sam Hargrave shoots from the hip for PUBG
Actor, stunt co-ordinator and director of Extraction and Extraction 2, Sam Hargrave, has released a new, action-packed short film for video game franchise PUBG. Here, he talks time limitations and the importance of teamwork.
On My Radar: Pete Marquis
Strike Anywhere director Pete Marquis gets angry at Bluetooth and gets lost in Reddit as he reveals what's on his creative radar.
On My Radar: Beth Park
Tantrum director Beth Park shares what's on her creative radar and talks surprise TikTok advertising, her passion for physical art, why movies shouldn't be made for everyone, and a "furious little white fluffball".
On My Radar: Hernán Corera
Hernán Corera, a director with argentinacine, picks his favourite ever commercial, and tells us the two films to watch to avoid going to film school, as he reveals what's on his creative radar.
Costner's Green Mountain collab
Once you're in the world of brand collaborations, it seems there's no way out. But, as a man of steel, Kevin Costner won't just do any brand collab, as this new campaign shows.
How EE decided to make some noise
Mobile network and internet service provider EE recently launched a campaign that took the brand in a new direction. At the heart of the launch was music, with the three launch films acting like mini-promos. Here, we get behind-the-scenes insight from the agency and brand about their approach and why they had total trust in Faithless.
On My Radar: Rob Meyers
Managing Director of Versus, Rob Meyers, talks the magic of gaming tables and the ingenuity of modern movies with classic storytelling as he reveals what's on his creative radar.
It's Mission: Possible for Rick Astley's promo
Mission: Impossible star Simon Pegg takes on directing duties for Rick Astley's newest track, Forever and More.
JD Sports' bag for life
A new festive campaign for the fashion and sportswear retailer celebrates 25 years since its iconic yellow duffle bag first launched.
A Death Grips promo with a twist
A new music video from Zack Hill, founder of experimental hip-hop group Death Grips, is a dark, unconventional film for Hill's new band.
John Lewis wishes you a snappy Christmas
The brand's much-anticipated Christmas campaign, the first from Saatchi & Saatchi, has arrived and it's a brilliantly anarchic twist on a traditional John Lewis spot starring a passionate plant.
On My Radar: Luisa Kracht
We hear what's on the creative radar of MADRE LA director Luisa Kracht as she reveals that she is in awe of how Greta Gerwig breathed new life into an outdated stereotype, and admires the boldness of a recent, dystopian TV show.
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events. He has served on a variety of advertising award show juries including the AICP Awards, the Young Director Awards, the Epica Awards and the Music Video Awards, and has chaired events in Cannes as well as other leading festivals.
He has also written for media publications including Screen International, The Cannes Lions Daily and The Guardian. Danny hates musicals, loves comic books and is ambivalent towards Marmite.
On My Radar; Features; Profiles; New work