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IKEA – Assembly

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There are many great things about shopping at IKEA - the bargain prices; the pared-back furniture designs that promise to turn your home into a sleek, Scandi-inspired abode. Oh, and did we mention the meatballs?

On the flipside, there's the struggle to find a parking spot, trying to stop your kids jumping on the display furniture and the seventh circle of hell that is flat-pack furniture assembly when a vital piece is missing. 

But that's ok - because IKEA has a solution for every gripe with its furniture assembly, delivery, car rental and childcare services, as this cheerful series of animations, created by Mother London and directed by the Layzell Bros through Blinkink, reminds us.

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