How did they do tat?
In Anomaly's nerve-wracking spot for T-Mobile's 5G service, a tattoo artist applies his latest design remotely.
Credits
powered by- Agency Anomaly/Amsterdam
- Production Company The Mill/London
- Director Alfie Johnson
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Anomaly/Amsterdam
- Production Company The Mill/London
- Director Alfie Johnson
- Sound Design Wave Recording Studios/Amsterdam
- Creative Afshin Moeini
- Creative Christian Poppius
- Creative Director Blaž Verhnjak
- Producer Lois van Ruijven
- Executive Producer Jarrad Vladich
- Executive Producer Josh Davies
- Editor Joe Walton
- DP Tibor Dingelstad
- Sound Designer Randall MacDonald
Credits
powered by- Agency Anomaly/Amsterdam
- Production Company The Mill/London
- Director Alfie Johnson
- Sound Design Wave Recording Studios/Amsterdam
- Creative Afshin Moeini
- Creative Christian Poppius
- Creative Director Blaž Verhnjak
- Producer Lois van Ruijven
- Executive Producer Jarrad Vladich
- Executive Producer Josh Davies
- Editor Joe Walton
- DP Tibor Dingelstad
- Sound Designer Randall MacDonald
Robotic machinery is known for its precision and accuracy, but would you let Johnny 5 come at you with a needle?
Looking like something out of a sci-fi future, this engaging spot from Anomaly offers a glimpse at the possibilities enabled by 5G (specifically T-Mobile's network), with the first ever remote tattoo placed successfully in real time onto human skin. Eeek!
To bring The Impossible Tattoo idea to life, the agency teamed up with The Mill, whose team of technologists spent several months researching and developing the cutting-edge technology in order to execute the tattoo. The Mill both built the custom robot tattoo arm needed for the groundbreaking feat, and also created the film that captured it.
Bringing in the talents of Dutch tattoo artist Wes, who was deeply involved in the research and development of the remote tattooing technology, the final tattoo was given after countless tests on an army of heroic vegetables and prosthetic skin samples.
Next up - root canal.