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SUPER BOWL 2022
General Motors’ evil (un) dead
Twenty years after the last installment of the Austin Powers film franchise, the auto giant's Super Bowl spot resuscitated everyone’s favourite bonkers baddie.
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Credits
powered by
- Agency McCann/Detroit
- Production Company Bootleg Films
- Director Tim Kirkby
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Credits
powered by
- Agency McCann/Detroit
- Production Company Bootleg Films
- Director Tim Kirkby
- Executive Producer Greg Jordan
- Production Company Rocket Film/USA
- Managing Director Sara Eolin
- Executive Producer/Head of Production Marla Whittaker
- Editing Cosmo Street/New York
- Editor Tom Scherma
- Executive Producer Yvette Cobarrubias
- Head of Production Marie Mangahas
- VFX/Color AFX Creative
- Creative Director/2D Supervisor Chris Noellert
- VFX Supervisor/3D Lead Thomas Connors
- Executive Producer Nicole Fina
- Managing Director Mark Leiss
- Colorist Derek Hansen
- Color Producer Jessica Amburgey
- Music/Sound Design JSM Music
- Chief Creative Officer Joel Simon
- Executive Producer Jeff Fiorello
- Senior Music Producer Norm Felker
- Composer Seamus Kilmartin
- Sound Designer Nathan Kil
- Sound Design/Audio Mix Eleven Sound
- Sound Designer/Audio Mixer Jeff Payne
- Executive Producer Melissa Elston
- Line Producer Ira Brooks
- DP Giles Nuttgens
- Post Producer Yole Barrera
- Composite Supervisor Felix Thedeby
- Composer Chris Cecil Campanaro
- Associate Creative Director Michelle Musallam
- Associate Creative Director Nick Marine
- Chief Creative Officer Chuck Meehan
- Chief Creative Officer Brad Emmett
- Executive Producer Hafeez Saheed
- Group Creative Director Robert Legato
- Talent Seth Green
- Talent Rob Lowe
- Talent Mike Myers
- Talent Mindy Sterling
- Director of Brand Experience Megan Stooke
- Global Chief Marketing Officer Deborah Wahl
Show full credits
Credits powered by
Credits
powered by
- Agency McCann/Detroit
- Production Company Bootleg Films
- Director Tim Kirkby
- Executive Producer Greg Jordan
- Production Company Rocket Film/USA
- Managing Director Sara Eolin
- Executive Producer/Head of Production Marla Whittaker
- Editing Cosmo Street/New York
- Editor Tom Scherma
- Executive Producer Yvette Cobarrubias
- Head of Production Marie Mangahas
- VFX/Color AFX Creative
- Creative Director/2D Supervisor Chris Noellert
- VFX Supervisor/3D Lead Thomas Connors
- Executive Producer Nicole Fina
- Managing Director Mark Leiss
- Colorist Derek Hansen
- Color Producer Jessica Amburgey
- Music/Sound Design JSM Music
- Chief Creative Officer Joel Simon
- Executive Producer Jeff Fiorello
- Senior Music Producer Norm Felker
- Composer Seamus Kilmartin
- Sound Designer Nathan Kil
- Sound Design/Audio Mix Eleven Sound
- Sound Designer/Audio Mixer Jeff Payne
- Executive Producer Melissa Elston
- Line Producer Ira Brooks
- DP Giles Nuttgens
- Post Producer Yole Barrera
- Composite Supervisor Felix Thedeby
- Composer Chris Cecil Campanaro
- Associate Creative Director Michelle Musallam
- Associate Creative Director Nick Marine
- Chief Creative Officer Chuck Meehan
- Chief Creative Officer Brad Emmett
- Executive Producer Hafeez Saheed
- Group Creative Director Robert Legato
- Talent Seth Green
- Talent Rob Lowe
- Talent Mike Myers
- Talent Mindy Sterling
- Director of Brand Experience Megan Stooke
- Global Chief Marketing Officer Deborah Wahl
Joined by his familiar cast – Number 2 (Rob Lowe), his son Scott Evil (Seth Green) and assistant Frau Farbissina (Mindy Sterling), Mike Myers reprises his role as Dr Evil in this droll spot created by McCann/Detroit.
The film, Dr EV-il, directed by Tim Kirkby through Bootleg Films, sees the ‘good’ doctor attempt to wrap his head round the concept of sustainability, ie by taking over General Motors and embracing its fully electric vehicles, he will be helping to save the world that he will then take over.
