Facing a psychedelic Front
Where the Buffalo Roam (WTBR) creates a super-stylised surreal world in a funny spot showcasing the communication software provider's list of features.
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Credits
powered by
- Agency In-House
- Production Company Where the Buffalo Roam
- Director Adam Avilla
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Credits
powered by
- Agency In-House
- Production Company Where the Buffalo Roam
- Director Adam Avilla
- VFX Where the Buffalo Roam
- Music/Sound Design/ Mix Sono Sanctus
- Creative Director/Copywriter Brian L Perkins
- Editor Matt O'Donnell
- Creative Director/VFX Supervisor Simon Mowbray
- Creative Director/VFX Supervisor/Flame Artist Simon Mowbray
Credits
powered by
- Agency In-House
- Production Company Where the Buffalo Roam
- Director Adam Avilla
- VFX Where the Buffalo Roam
- Music/Sound Design/ Mix Sono Sanctus
- Creative Director/Copywriter Brian L Perkins
- Editor Matt O'Donnell
- Creative Director/VFX Supervisor Simon Mowbray
- Creative Director/VFX Supervisor/Flame Artist Simon Mowbray
We're not going to lie, citing the feature list for a piece of communication software as the basis for a creative spot is not normally the route to artistic success, but Where the Buffalo Roam has managed to make such a scenario not only entertaining but mind-expanding.
Taking on wonderfully rendered psychedelic visuals - think Victor-Moscoso-meets-newspaper-clippings - that merge live-action actors, a mixed media collage background and an ASMR-esque voiceover, WTBR and director Adam Avilla creates a visually fascinating world of Oneness in which to descend.
Thankfully, the witty script and performances live up to the spectacle; creating a deliberately bizarre scenario that feels like accompanying Doctor Strange on a chill IT course.
