Facebook's electoral interference
Prettybird's dynamic duo DANIELS create a fast-paced, encouraging, democracy endorsing spot for the global conglomerate.
Credits
powered by- Agency Droga5/New York
- Production Company PRETTYBIRD
- Director DANIELS
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Credits
powered by- Agency Droga5/New York
- Production Company PRETTYBIRD
- Director DANIELS
- Chief Creative Officer Felix Richter
- Chief Creative Officer Tim Gordon
- Executive Creative Director Karen Short
- Creative Director Lauren Ferreira
- Senior Art Director Bastien Grisolet
- Senior Art Director Jason Gold
- Senior Copywriter Ted Meyer
- Executive Design Director Rich Greco
- Executive Producer Mike Hasinoff
- Senior Producer Liliana Vega
- Producer Sophie Paton
- Associate Producer Andres Riveros
- Senior Music Supervisor Mike Ladman
- Executive Producer Ali Brown
- Director of Production Tracy Hauser
- Editing Company Parallax/Los Angeles
- Editor Grason Caldwell
- Executive Producer Graham Zeller
- Post Production Company Framestore/New York
- Executive Producer Dez (Derek) Macleod-Veilleux
- Senior Producer Anna Borysewicz
- Senior Producer Andrew Mclintock
- Compositor Greg Gaskins
- Colorist Beau Leon
- Studio Director Justine Cortale
- Sound Design Sonic Union
- Mix Engineer Steve Rosen
- Mix Engineer Paul Weiss
- DP Larkin Seiple
- Producer Jonathan Wang
- Production Designer Jason Kisvarday
- Producer Dustin LaForce
Credits
powered by- Agency Droga5/New York
- Production Company PRETTYBIRD
- Director DANIELS
- Chief Creative Officer Felix Richter
- Chief Creative Officer Tim Gordon
- Executive Creative Director Karen Short
- Creative Director Lauren Ferreira
- Senior Art Director Bastien Grisolet
- Senior Art Director Jason Gold
- Senior Copywriter Ted Meyer
- Executive Design Director Rich Greco
- Executive Producer Mike Hasinoff
- Senior Producer Liliana Vega
- Producer Sophie Paton
- Associate Producer Andres Riveros
- Senior Music Supervisor Mike Ladman
- Executive Producer Ali Brown
- Director of Production Tracy Hauser
- Editing Company Parallax/Los Angeles
- Editor Grason Caldwell
- Executive Producer Graham Zeller
- Post Production Company Framestore/New York
- Executive Producer Dez (Derek) Macleod-Veilleux
- Senior Producer Anna Borysewicz
- Senior Producer Andrew Mclintock
- Compositor Greg Gaskins
- Colorist Beau Leon
- Studio Director Justine Cortale
- Sound Design Sonic Union
- Mix Engineer Steve Rosen
- Mix Engineer Paul Weiss
- DP Larkin Seiple
- Producer Jonathan Wang
- Production Designer Jason Kisvarday
- Producer Dustin LaForce
OK, let's address the elephant in the room from the get-go - for Facebook to do a campaign around the spread of electoral information is a pretty... how shall we put this... bold move.
However, politics aside (if that's possible for a democracy-lauding ad), this fast-paced and instantly engaging spot is a terrific call to action for the upcoming US election.
From Droga5 NY, More Questions, More Answers takes full advantage of Prettybird directors DANIELS' visual wizardry, using impossible camera placement and whiplash-inducing transitions to showcase the means and methods of having your voice heard.
Snappy and relevant, we heartily endorse this message.