easyJet's art expedition
Famous masterpieces abandon their plinths and portraits to explore the world in this fun spot from VCCP and Anonymous Content's Patrick Daughters.
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Credits
powered by
- Agency VCCP/London
- Production Company Anonymous Content/London
- Director Patrick Daughters
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Credits
powered by
- Agency VCCP/London
- Production Company Anonymous Content/London
- Director Patrick Daughters
Credits
powered by
- Agency VCCP/London
- Production Company Anonymous Content/London
- Director Patrick Daughters
Could a quick holiday give the Mona Lisa a reason to smile? Would the Girl With A Pearl Earring don a new do for a weekend in a villa? Would Michaelagelo's David bare all at the beach?
These questions and more are answered in VCCP's smart new spot for UK holiday provider easyJet. Directed by Anonymous Content's Patrick Daughters, the 30-second spot sees various masterworks Get Out There and escape their galleries for a time in the sun.
“Who better than someone who’s been stuck in one place for 500 years to demonstrate the powerful benefits of travel?" explains Deputy Executive Creative Director David Masterman. "We’ve freed them and turned them into travel influencers.”
